At 160/90, the Partnerships team is comprised of subject matter experts around the world helping clients create, negotiate, activate and evaluate integrated marketing programs. Based in New York, the Account Manager will be responsible for managing the day-to-day partnership activations of a client’s global sports sponsorship initiatives, focusing primarily on surf, combat sports, and music. Responsible for the day-to-day management of a client’s global sports and music sponsorships. Interface with other Account Team members, client, partners, and agencies to lead and support various sponsorship initiatives, assets, guidelines, and activations. Lead the development and implementation of sponsorship activation planning and initiatives and manage day-to-day relationships. Lead the creation and presentation of client-ready materials, such as POVs, recommendations, and activation plans. This will include preparing marketing activation presentations and materials to be distributed to the client, agencies, and other counterparts. Develop detailed project plans for assigned events and manage timelines to ensure deadlines and deliverables are met timely and within budget. Interface with and manage extended teams, including strategy, experiential, or creative – writing creative briefs, assisting with preparation of creative presentations, and ensuring that the client’s brand is accurately represented. Communicate the brand/partnership’s opportunities, priorities, and strategy with stakeholders around the world and coordinate activations with key global markets. Help manage the sponsorship measurement and return-on-investment process in conjunction with all programs. Support sponsorship tactical implementation/coordination at all events where agency staff is needed.
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Job Type
Full-time
Career Level
Mid Level
Number of Employees
501-1,000 employees