Account Executive

Dotdash Meredith • Washington, DC

27d • $95,000 - $115,000 • Remote

About The Position

The D/Cipher-MNI Sales Account Executive is responsible for assessing the market potential of prospective accounts and building meaningful relationships with local, regional, and national businesses to understand and solve their marketing challenges. This role is ideal for a proven sales professional and marketing leader who thrives in a consultative, relationship-driven environment and is motivated to grow and maintain a high-performing territory. The D/Cipher-MNI Sales Account Executive will identify, develop, and expand client relationships through face-to-face meetings, strategic prospecting, industry events, branding initiatives, presentations, and by penetrating organizations at the highest decision-making levels. This role works closely with clients, advertising agencies, and internal teams to design and execute integrated advertising and marketing programs that align with client objectives and deliver measurable results against key performance indicators (KPIs) including the following key responsibilities: ● Develop and manage a robust sales territory by building brand equity, driving business development, and selling advertising solutions throughout regional markets. ● Bring a deep understanding of end-to-end digital media products and media solutions in order to confidently position customized, results-driven strategies. ● Cultivate and grow high-level relationships with clients and advertising agencies using a consultative, insight-driven sales approach, driving new growth from new brand and agency accounts. ● Identify and unlock revenue opportunities within existing brand and agency relationships to drive incremental growth. ● Provide ongoing client management, including regular performance reviews, marketing plan optimization, educational events, and client entertainment. ● Deliver consistent updates to management on sales pipeline, percent-to-goal, territory performance, opportunities, and regional challenges. ● Conduct thorough client needs analyses to uncover marketing pain points and develop targeted strategies to address them. ● Consistently exceed annual revenue goals. This role is remote, though travel to the office will be required as appropriate given business needs.

Requirements

• College degree preferred, or equivalent work experience.
• Minimum of 3+ years of relevant digital media and/or advertising technology sales experience.
• Proven track record of sales success and development of effective sales presentations.
• Business development specialist with a demonstrated ability to grow client and agency relationships through prospecting, lead generation, and deep organizational engagement.
• Exceptional presentation, communication, and interpersonal skills.
• Experience in advertising or media sales with the ability to develop, present, and sell high-level media strategies and marketing plans to C-level executives and agency teams.
• Highly driven and entrepreneurial, with a passion for success, strong business acumen, excellent time management skills, and a strong work ethic.
• Proven history of exceeding revenue goals and consistently overachieving.
• Excellent organizational, multitasking, and problem-solving abilities.
• Ability to thrive in a collaborative, competitive, and fast-paced environment.
• Professional demeanor with strong customer service skills.
• Self-starter capable of working independently and adapting quickly to varying sales situations.
• Valid U.S. driver’s license required.

Nice To Haves

• Knowledge of competitive media strengths and weaknesses preferred.

Responsibilities

• Achieve revenue goals established by the company for both existing and developmental accounts.
• Sell advertising and digital solutions while providing ongoing service to advertising agencies and direct clients.
• Evaluate the advertising revenue potential of assigned accounts and communicate advertiser marketing needs to sales management, research, production, and promotion teams to develop impactful, customized presentations.
• Maintain strong, positive relationships with clients and internal stakeholders.
• Proactively prospect new business opportunities across the territory, including B2C and B2B clients, through consistent outreach, face-to-face meetings, presentations, events, entertainment, and other business development efforts.
• Collaborate with internal D/Cipher-MNI teams—including planning, marketing, research, account management, and ad-ops—to develop integrated media plans and compelling sales support materials.
• Leverage published data and industry insights to approach advertisers with informed sensitivity to their business challenges.
• Present solutions to key decision-makers using written and visual materials.
• Manage and execute client-selected solutions while delivering exceptional customer service.
• Provide timely and accurate monthly, quarterly, and ad-hoc reports to management.
• Maintain accurate performance records and generate additional reporting as required.
• Perform other duties as assigned.

Benefits

• People Inc. provides to employees (and their eligible family members) a variety of benefits, including medical, dental, vision, prescription drug coverage, unlimited paid time off (PTO), adoption or surrogate assistance, donation matching, tuition reimbursement, basic life insurance, basic accidental death & dismemberment, supplemental life insurance, supplemental accident insurance, commuter benefits, short term and long term disability, health savings and flexible spending accounts, family care benefits, a generous 401K savings plan with a company match program, 10-12 paid holidays annually, and generous paid parental leave (birthing and non-birthing parents), all of which may vary depending on the specific nature of your employment with People Inc. and your work location.
• We also offer voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 1,001-5,000 employees