Account Executive

HILLIARY COMMUNICATIONS LLCOklahoma City, OK
5d

About The Position

The Account Executive is responsible for developing, managing, and executing advertising strategies to promote products and services effectively. This role requires a keen understanding of market trends, consumer behavior, and advertising techniques to maximize the reach and impact of advertising campaigns.

Requirements

  • Bachelor’s degree in Marketing, Advertising, Business Administration, or a related field.
  • Minimum of 5 years of experience in advertising, marketing, or sales.
  • Proven track record of successful advertising campaigns and meeting sales targets.
  • Experience working with digital marketing tools and platforms.
  • Familiarity with market research and data analysis techniques.
  • Strong understanding of advertising principles and media channels.
  • Excellent communication and interpersonal skills to build relationships with clients and team members.
  • Ability to create compelling advertising content and presentations.
  • Proficiency in using advertising software and tools such as Google Ads, Facebook Ads Manager, and analytics platforms.
  • Strong negotiation skills and ability to close sales deals effectively.
  • Creative thinking and problem-solving skills to develop innovative advertising strategies.
  • Ability to work independently and as part of a team in a fast-paced environment.
  • Strong organizational skills with attention to detail and ability to manage multiple projects simultaneously.

Responsibilities

  • Develop and implement advertising strategies to achieve business objectives and increase brand awareness.
  • Collaborate with the marketing team to design and execute integrated marketing campaigns.
  • Conduct market research to identify trends, consumer preferences, and competitive landscape.
  • Manage advertising budgets, ensuring cost-effective allocation of resources.
  • Coordinate with creative teams to produce engaging and compelling advertising content.
  • Analyze campaign performance metrics and provide insights for continuous improvement.
  • Build and maintain relationships with media outlets and advertising partners.
  • Stay updated with industry trends and best practices to ensure innovative advertising solutions.
  • Prepare and present advertising proposals and reports to stakeholders.
  • Ensure compliance with advertising regulations and ethical standards.
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