Account Executive

TEGNA•Portland, OR

11d

About The Position

TEGNA Inc. (NYSE: TGNA) helps people thrive in their local communities by providing the trusted local news and services that matter most. With 64 television stations in 51 U.S. markets, TEGNA reaches more than 100 million people monthly across the web, mobile apps, streaming, and linear television. Together, we are building a sustainable future for local news. At KGW-TV, a TEGNA-owned NBC affiliate in Portland OR, we are looking for our next Account Executive. As an Account Executive, you are responsible for achieving or exceeding the individual sales goals across all TEGNA marketing solutions from linear TV to digital, including OTT with PREMION. You will act as a lead generator by identifying and reaching clients in the dynamic Portland market that will best take advantage of our solutions. You then become a marketing consultant to the clients helping them define and achieve their business objectives. Our ideal candidate has an entrepreneurial spirit, sense of urgency and passion for working alongside clients while meeting established internal revenue goals. At KGW 8, we pride ourselves on: • Putting People First • Engaging Our Community • Driving Results for Our Clients and Company • Expecting and Demanding Excellence • Creating Experiences for Our Clients and Team

Requirements

3-5 years of account engagement in a professional, fast paced media sales environment
Proven track record of successfully achieving or exceeding sales goals and developing new business opportunities as a seller
Understanding of Comscore methodology
Understanding of Google Analytics
Established knowledge of marketing solutions including broadcasting and digital advertising including audio and interactive, and be a perpetual learner, eager to continuously expand your knowledge
Prior working experience using Microsoft Office Suite and CRM (Client Relationship Management) systems, and ability to leverage technology to project manage workload and achieve goals
Excellent written and verbal communication abilities to proactively communicate with clients, co-workers, and vendors, and to write/edit compelling proposals
Possess a creative mind to put together unique campaigns focused on solving client needs with the ability to work effectively as part of a team
Proven effective problem solver with ability to quickly adapt to changing and competing priorities while meeting deadlines
Strong business acumen with attention to detail and accuracy, as well as strong organization and time management skills
Self-motivation and a strong work ethic are essential attributes to being successful

Responsibilities

Consistently prospect for new revenue opportunities using client and category insights
Upsell current clients by engaging them in the full product line of KGW 8 offerings
Create custom solutions-driven campaigns that meet client needs across multiple media platforms including broadcast, digital and Streaming (OTT)
Seek opportunities to expand relationships with key clients by taking an active role in understanding their business needs and competitive landscape
Establish strong relationships with internal team members by providing Account Management team with clear and concise direction for successful execution of campaigns
Make decisions and solve problems independently to support customer needs
Partner with Account Managers to provide exceptional customer service and contract fulfillment
Strategically utilize Matrix and station CRM to manage day-to-day activity, pipeline and forecasts
Positively and professionally represent the media group to the community at events and surrounding businesses

Benefits

Winning, inclusive, collaborative, supportive, and fun culture
Base salary + uncapped commissions
Leading media products
Resources for training, career growth and collaboration
Growth opportunities
Generous benefits including PTO, 401K match, medical/dental/vision, mental health support and more
TEGNA offers comprehensive benefits designed to safeguard the physical, mental and financial health of our employees and their families.
TEGNA offers two medical plan options for full and part-time employees through Blue Cross Blue Shield of Texas, as well as access to dental and eye care coverage; fertility, surrogacy and adoption assistance; disability and life insurance.
Our 401(k) program offers full, part-time and temporary employees the opportunity to contribute 1% - 80% of their pay on a pre-tax basis to TEGNA's 401(k). Contributions made up to the first 4% of pay are eligible for a 100% match from the company and are 100% vested from day one.
Regardless of participation in TEGNA medical plans, ALL employees and their eligible family members receive nine free virtual doctor's appointments with a physician through Teladoc, and 12 free annual therapy sessions with a licensed clinician through Spring Health.
TEGNA offers a generous Paid Time Off (PTO) benefit as well as nine paid holidays per year.
Some jobs are covered by a collective bargaining agreement and thus some or all of the benefits described herein may not apply. For example, some newsroom bargaining unit employees receive health and retirement benefits under plans administered by the union.