Account Executive Telemundo - WFOX TV

Cox Media Group•Jacksonville, FL

2d•Onsite

About The Position

Telemundo Jacksonville (DFOX-TV) is the Spanish-language home of the Super Bowl, Olympics, FIFA World Cup, and premier programming that connects millions of viewers to the moments that matter most. We're looking for an Account Executive to help local and regional businesses tap into the powerful and growing Northeast Florida Hispanic market through our linear and digital platforms. This is a unique opportunity to be part of something groundbreaking—the launch of Noticias Jacksonville, our new local news operation starting in 2026. You'll play a pivotal role in building advertiser relationships from the ground up while representing one of the most trusted names in Spanish-language media.

Requirements

2+ years of multicultural new business development and prospecting experience or 2+ years in media marketing
Demonstrated success driving revenue growth through impactful campaigns
Outstanding communication, presentation, and negotiation skills
Proven ability to prospect, close new business, and grow existing accounts
Strong analytical thinking with exceptional attention to detail
Comfort working in a fast-paced, high-pressure environment with competing priorities
Valid driver's license with a clean driving record

Nice To Haves

Bachelor's degree with 3+ years of media sales, account management, or media buying experience
Track record of success in both digital and television sales within a local market
Proficiency in Microsoft Office, PowerPoint, and CRM systems (HubSpot experience preferred)
Bilingual (English/Spanish)

Responsibilities

Drive New Business Growth Prospect and develop new client relationships through strategic outreach and consultative selling
Identify opportunities in both general and Hispanic markets to expand our advertiser base
Create customized multi-platform advertising solutions that deliver ROI for your clients
Build Lasting Client Partnerships Conduct in-depth needs analyses to understand each client's unique business challenges
Develop data-driven marketing strategies that align with client objectives
Deliver proof of performance reports that demonstrate campaign success and foster account growth
Maximize Revenue Opportunities Manage your sales pipeline using HubSpot CRM with precision and accountability
Present compelling, persuasive proposals that showcase the value of our television and digital assets
Negotiate advertising rates effectively while maintaining strong client relationships
Match sponsorship opportunities with client needs to create win-win partnerships
Collaborate for Success Work closely with internal teams including Account Managers, creative, and operations to ensure flawless campaign execution
Provide accurate forecasts and sales reporting to leadership
Participate in ongoing training, sales meetings, and client strategy sessions
Identifies and assesses sales opportunities and apply resources and strategies appropriately
Solicits new business through prospecting and cold calling
Consistently works target accounts in the pipeline
Generates revenue through the development of new accounts and growth of existing accounts
Develops advertising solutions for new customers that deliver results to their customers
Provides information to sales management to ensure generation of tracking reports regarding pending deals, forecasts, advertiser, contact and prospect lists
Conducts a need analysis and account reviews to uncover the customer’s most essential needs
Develops effective marketing plans to meet clients’ needs and objectives
Creates compelling and persuasive presentations that facilitate new or additional business
Effectively negotiates advertising rates
Is able to demonstrate product knowledge and value to customers
Matches available station sponsorships with the needs of prospects and clients and persuasively present and sell those sponsorships
Works with internal departments to manage account stewardship throughout the process
Utilizes CRM (HubSpot) to manage day to day activity, build a pipeline and ensure execution along with providing weekly projections and reporting
Upsells current customers by providing proof of performance and solid results
Collaborates with Account Manager to provide timely and accurate traffic instructions; conducts account maintenance including make-goods posts, and aging/collections
Attends sales meetings, training sessions and client remote meetings