Account Executive, Health

Edelman•Washington, DC

About The Position

We are in relentless pursuit of an equitable and inspiring workplace that is respectful of all, reflects and represents the world in which we live, and fosters trust, collaboration and belonging. Consistent with this approach, we hire the best qualified candidates for all positions. We are seeking an Account Executive to join our growing Consumer Health and Wellness team! Consumer health or brand-related PR experience preferred. Edelman’s Wellness team sits at the cross-section of Health and Brand, helping to evolve, promote, and protect some of the world’s most iconic and celebrated brands. We aspire to do work that moves people – work that inspires people to not only “buy in” to brands, but also buy. Edelman’s Wellness team provides a wide array of communications services to a diversified portfolio of clients including major consumer healthcare companies, wellness brands, and non-profit & public health organizations. By employing innovative and thoughtful strategies, the Wellness team develops integrated brand campaigns that help our clients promote their brands, protect their reputations and license to operate, and influence public perceptions. The Account Executive will have the ability to learn and deploy a wide variety of communications skills to a single, but diversified, industry that is of fundamental importance to individuals and society at large. Furthermore, employees will hone their communication skills alongside colleagues who have deep expertise at the intersection of brand, health, and public relations.

Requirements

1-2 years of relevant experience in public relations and/or related fields including research, advertising, management consulting, media, and publishing.
A Bachelor’s degree or equivalent work experience

Nice To Haves

Previous agency or retail brand experience.
Eagerness to apply cultural happenings and trends to the thinking they are doing on behalf of client.
A solid grasp of all basic public relations tools and how they are used as well as solid research, writing, and editing skills.
They should have the ability to develop relationships with media and apply experience and initiative in developing traditional and digital media relations strategies.
Interest/experience in consumer health and wellness is a plus.

Responsibilities

Contribute to the creation of communications plans, program recaps, and materials that meet client objectives.
Support on multiple projects from conception to completion, by anticipating challenges and ensuring deadline and budget adherence – this includes creating media materials to support client campaigns.
Build relationships with clients and colleagues at all levels.
Understand key client information including business strategy, industry news, products and services, key customers, and competitors.
Support in the execution of brand activations such as press trips, media events, and earned mailers – this includes securing attendees or opt-ins, staffing events, and preparing recap reports.
Provide cross-team support including coordination of client status agendas and activity reports, attending meetings and conference calls, compiling media and competitor coverage audits, identifying relevant trends to craft and distribute pitches, coordinating team scheduling, and logistics.
Support reactive and proactive earned media relations outreach including but not limited to story-mining, development of pitches and media lists, media monitoring and tracking, staffing interviews, briefing spokespersons and more. Existing relationships with consumer media is a plus.
Support financial and administrative responsibilities in a timely manner as needed including setting up new project vendors, submitting vendor & partner invoices, and facilitating product shipments for events, individual sampling, mailers and more.
Commit to continuous learning and improvement of leadership skills; set and pursue stretch goals.
Possess a solid understanding of the current consumer brand, health and wellness landscape, and topical issues.
Demonstrate behaviors consistent with Edelman’s values (Quality, Integrity, Respect, Entrepreneurial Spirit, Mutual Benefits) and Code of Ethics and Business Conduct.