Account Director, Gaming and Emerging Tech PR

Orchestra • Los Angeles, CA

98d • $110,000 - $130,000

About The Position

We are seeking an experienced Account Director with a passion for gaming and emerging technologies to join our team. The ideal candidate will have a strong background in PR agency work, a proven track record of securing top-tier media coverage and an entrepreneurial spirit to help grow our department. They should excel at managing multiple clients across dynamic industries, thrive in a fast-paced environment and bring a strategic mindset that helps drive innovative, results-driven PR campaigns. A passion for both gaming and tech, combined with a willingness to roll up their sleeves and contribute to the department's success, is essential. Note: This role is available only to candidates based remotely in Los Angeles or in New York, where in-office attendance is required three days a week.

Requirements

• Must have a minimum of 6+ years of PR agency experience in both the gaming and tech sectors (non-negotiable; experience in both is required)
• Must be passionate and interested in working on both gaming and tech accounts, demonstrating enthusiasm and expertise in both areas
• Must have a well-rounded PR expertise that goes beyond product launches, with experience in developing holistic PR strategies including thought leadership, corporate communications and reputation management
• Prior experience as an Account Director at a PR agency, with a proven track record of leading and managing client accounts effectively, is highly preferred
• A proven track record of securing top-tier media coverage through personal effort, not just team management
• Proven ability to lead brainstorms, develop comprehensive PR plans from start to finish, project key performance indicators (KPIs) and effectively present and guide clients through the plan’s execution
• Strong media relations skills with an existing network of gaming, tech and entertainment media contacts
• Experience developing and executing comprehensive PR strategies, from concept to execution, for both large-scale and startup clients
• Excellent written and verbal communication skills, with a talent for crafting compelling stories and pitches
• Demonstrated ability to manage multiple projects and clients simultaneously, with strong organizational skills
• Entrepreneurial spirit, with a track record of contributing to business development and department growth
• A proactive and solution-oriented attitude, always looking for ways to drive results and exceed client expectations
• Ability to think creatively and strategically, offering innovative solutions to complex client challenges
• Passion for emerging technologies and the ability to quickly learn and adapt to new industries and trends
• Strong leadership skills, with experience mentoring and managing junior team members
• Ability to thrive in a dynamic, fast-paced environment, with strong problem-solving skills and a positive attitude
• Ability to make sound decisions independently while also having the judgment to know when to pull in senior leadership for guidance and support
• Knowledge and working experience in social media, influencer marketing and other integrated marketing areas is a plus
• Experience with media monitoring tools and analytics platforms to measure campaign success and make data-driven decisions

Nice To Haves

• Experience with media monitoring tools and analytics platforms to measure campaign success and make data-driven decisions

Responsibilities

• Lead PR campaigns for gaming clients, including video game launches and gaming-adjacent sectors such as game development technology, digital entertainment (anime, manga, streaming services), licensed IP products and gaming/tech accessories
• Drive PR strategies for emerging tech clients in areas like AI, Web3, VR/XR and other innovative fields
• Develop and maintain strong relationships with top-tier journalists and media outlets, ensuring consistent, high-quality coverage for clients
• Personally secure media placements, working directly with reporters, editors and influencers in the gaming and tech space
• Oversee day-to-day client communications, ensuring expectations are managed and consistently exceeded
• Work closely with clients to identify new opportunities for media coverage and thought leadership, continually positioning them as industry leaders
• Manage the creation of press materials such as press releases, media alerts and pitches tailored to different media outlets
• Act as a senior advisor to clients, providing strategic counsel on messaging, media strategy and brand positioning
• Collaborate with the team's lead to proactively drive business development, identifying and pursuing new opportunities in the gaming and emerging tech sectors to help grow and expand the department
• Mentor junior staff and collaborate cross-functionally with internal teams to ensure seamless execution of campaigns
• Analyze and report on the success of PR campaigns, using data to inform strategy and improve results
• Stay informed about industry trends and competitor activities, providing insights to both clients and the internal team
• Thrive under pressure and manage tight deadlines, delivering top-notch results even in a fast-paced, high-stakes environment
• Demonstrate a solution-oriented mindset, thinking creatively and strategically to deliver out-of-the-box ideas for clients

Benefits

• Medical, dental and vision insurance for employees and dependents
• Pre-tax Health Savings Account Savings Plan (HSA-SP) or Flexible Spending Account (FSA)
• 401K with a 4% employer match and no vesting period
• Generous paid time off (PTO)
• 20 vacation days, 10 wellness days, 1 day for your birthday, collective PTO between Christmas and New Year’s Day, plus 11 holidays
• Pre-tax commuter benefits
• Mobile phone reimbursement for data and minutes
• Employer-funded life insurance
• Discounted annual bikeshare membership
• Corporate discounts through Tickets at Work

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: Bachelor's degree
• Number of Employees: 501-1,000 employees