Account Director, Client Experience

Power Digital

46d•Hybrid

About The Position

As an Account Director, you’ll be responsible for working with clients in the B2B, Consumer Services, CPG/Retail, Fashion, Lifestyle/Ecommerce or Enterprise space. You’ll have a broad and varied background with hands-on experience across many digital marketing channels and tools. This role will work to drive performance through integrated marketing tactics across paid, owned and earned channels. Through a deep understanding of the client’s business, the Account Director will guide and counsel clients on how marketing tactics can drive business outcomes. The Account Director will lead teams of highly-talented marketers by working closely to optimize their efforts and provide guidance, enforcing pivots when necessary. Additionally, you’ll demonstrate exceptional leadership by gaining trust and providing unmatched strategic insight to their account teams. This is an exciting role for a seasoned digital marketer seeking an opportunity to lead innovative marketing campaigns.

Requirements

Bachelor's Degree in Marketing, Communication or related discipline
8+ years digital marketing experience in strategic planning, consumer insights, digital integration and client services, ideally in a digital or media agency
Proven track record of delivering high customer satisfaction scores
Extensive CRM or Marketing Operations platform experience required (e.g., Salesforce, Shopify, Hubspot)
Experience speaking to business-level metrics such as LTV:CAC, MER, etc.
Campaign leadership skills for end-to-end campaign development including strategy, segmentation, targeting, etc. in a multi-channel environment
Ability to quickly build rapport and develop relationships with executive-level points of contact
Desire to work in a role that functions as both a marketing consultant and a business consultant for clients
Highly dependable, self-starter, high energy, positive attitude with good organization, and time management skills
Entrepreneurial spirit with a passion for for problem-solving, continued learning, and personal development

Responsibilities

Employ AI technologies to enhance and optimize business processes
Utilize and leverage Power Digital's Nova ecosystem as it relates to your department
Client-centric Communication: Establishes a strong relationship with client key decision makers by hosting monthly one-on-one check-ins to gauge sentiment, solicit feedback and share additional opportunities
Marketing Strategy: Guides the account team with a comprehensive strategy across paid, owned and earned channels to meet or exceed client business objectives; Demonstrates proficiency in media planning, including the connection of a client’s product, audience and media
Data-driven Insights: Leverages data and analytics to identify strategic opportunities; Translates learnings into clear and concise reporting with actionable next steps
Measurement Frameworks: Uses overlapping datasets to find the truth and make better marketing decisions; Prioritizes business metrics to guide strategy, decisions and budgets; Leverages platform or attribution metrics to inform tactical daily optimizations; Uses incrementality to validate when needed
Client Retention: Leads the contract renewal strategy, presentation and proposal development alongside the Account Manager to extend client partnerships; Reviews and analyzes client contracts on a regular basis to ensure goals are on target
Service Expansions: Works with the Account Manager and the internal account team to identify additional strategies to improve performance and expand client partnerships
Client Portfolio: Manages a diverse set of clients totaling a minimum of $175K in monthly recurring revenue
Team Coaching and Development: Leads by example and practices servant leadership; Delivers timely, specific feedback to account team members to up-level existing client services
Responsible for other tasks and projects as assigned by Client Services department leadership, as needed

Benefits

Base salary + commission opportunities
Robust Medical, Dental, Vision insurance plans with up to 100% employer contribution towards employee monthly premium
401(k) plan - 4% employer contribution matching
Unlimited Time Off available on day one
Up to 4 hours per quarter for paid Volunteer Time Off (VTO) towards philanthropic endeavors
Fully flex work environment: full-remote, in-office, or hybrid
A one time $100 USD Work From Home (WFH) stipend automatically added to your first paycheck
Employee Assistance Program (EAP)
12 observed United States national holidays + 2 mental health recharge days per year
Unlimited opportunities for growth & leadership within a rapidly growing firm
Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s)
Quarterly awards including prize money and recognition for outstanding performance
Opportunities to be involved in company DEI initiatives