Account Director, Client Development & Strategy

Storyful

107d • $110,000 - $145,000

About The Position

Storyful, a News Corp company, is a global leader in social media news and intelligence reporting. We harness data from across the digital and social media landscape to provide trusted, cross-platform content and context in a complex online information environment. The Account Director plays a pivotal role in client management and the growth of Storyful’s Intelligence team. The ideal candidate will have a proven track record of identifying, cultivating, and managing clients and creating new business growth opportunities with marketing and communication decision-makers at mid-to-large organizations. You will be responsible for managing clients, proactively seeking out new client opportunities, building relationships with C-suite and senior-level marketing and communications professionals, and positioning Storyful as the preferred partner for data-driven brand strategy and communications solutions. This position will initially be weighted toward new client growth, and progress to be 50% focused on client management and 50% new client acquisition.

Requirements

• 6-8 years of client management experience and new business growth, preferably in communications, marketing, or research at an agency or consultancy.
• Expertise in brand strategy, and working knowledge of analytics as it relates to brand communications is preferred.
• Experience working for a communications/public relations agency or consultancy in the areas of new business, client account management, or data and insights.
• Ability to think critically and strategically about client needs and offer innovative solutions tailored to their business objectives.
• Ability to collaborate effectively with cross-functional teams, including research analysts, senior leaders, and client partners.
• Proven ability to build strong, long-lasting relationships with senior executives and other key stakeholders.
• Excellent verbal and written communication skills to collaborate with research and insights teams and client partners.
• Experience in lead generation, client pitching, negotiating, and building winning proposals and creative presentations.
• A track record of meeting and exceeding new business and client relationship KPIs.

Responsibilities

• Cultivate and maintain strong relationships with senior executives, brand managers, and marketing directors, presenting Storyful’s offerings as solutions to their strategic brand communications challenges.
• Identify and target new business client opportunities through market research, networking, and strategic outreach to marketing and communications decision-makers at leading companies.
• Partner with brand and data analyst teams to develop and execute tailored strategies for potential clients and help build customized proposals leveraging communications and intelligence service offerings.
• Nurture and maintain new and long-term client relationships, ensuring continued satisfaction through exceptional communication and a commitment to continue to deliver value to client partners.
• Ability to confidently communicate brand communications recommendations and data and insights to engage with clients, understand their needs, and positively impact their company.
• Help develop communications strategies and compelling presentations to align with client goals.
• Strong writer who can synthesize data and insights into compelling storytelling for executive client partners and prospects.
• Work closely with client partners and the Storyful team members to create comprehensive client research, and leverage data to provide plans based on business and communications goals.
• Leverage client management experience to prospect new companies and drive revenue growth.
• Stay informed about industry trends, competitive offerings, and category developments to drive interest in Storyful and further engage clients.
• Participate in regular reporting about business development progress, client activities, and new ideas for growth with senior leadership.

Benefits

• Attractive salary and performance-based incentives
• Comprehensive and highly competitive benefits package, including physical health, retirement and savings, caregiving, emotional wellbeing, transportation, and other benefits.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 51-100 employees