Account Director, Brand Marketing

Allied Global MarketingNew York, NY
77d$125,000 - $140,000

About The Position

The Account Director will be responsible for assisting with the day-to-day management of a brand marketing client in the technology category. The concentration will be partnership marketing for the client’s Olympic portfolio. The role also will support the client’s sales enablement and lead generation as well as the account team and agency business initiatives with industry expertise, idea generation, and development of presentation materials. The position of Account Director is client leading and expected to maintain an in-depth understanding of clients’ businesses and forge partnerships with client-side counterparts.

Requirements

  • 8-12 years of experience across specific disciplines such as sponsorship, asset management, hospitality, customer hosting, and C-suite engagement.
  • Success at agency or client-based account management roles.
  • Prior Olympic and sports sponsorship experience preferred.
  • Ability to foster relationships across internal and external partners.
  • B2B marketing experience in the technology field preferred.
  • Development and implementation of sponsorship marketing strategies on behalf of clients/companies.
  • Project management experience with the ability to manage multiple projects independently and with a larger team.
  • Ability to think strategically and creatively, and to communicate such thoughts proactively, efficiently, and passionately.
  • Practical experience or interaction with advertising, media, PR and/or promotional agencies.
  • Excellent time management, written and verbal communication skills.
  • Ability to travel 30% of the time.
  • Proficient in Microsoft Suite.
  • Able to work weekend, holiday and non-traditional hours, as required.

Nice To Haves

  • Big Idea sell-in experience, with at least one idea implementation success example.

Responsibilities

  • Lead day-to-day management of a brand marketing client in the tech category and their Olympic portfolio.
  • Ensure that clients continually receive superior service, thinking and communication from Allied Sports.
  • Act in conjunction with client sales and marketing teams to represent a cohesive voice for the strategy, planning, enablement, and execution of efforts to maximize the value of investment in LA28.
  • Support lead generation & sales opportunities through customer hosting events & technology showcases tied to the Olympic partnership.
  • Conceive, develop, and implement sponsorship initiatives, including customized programs and events, that build the client’s brand and provide a foundation to drive client business growth.
  • Act as a client representative when engaging with other LA28 partners ensuring cohesive partnerships identifying key opportunities for new partnerships to further client’s brand and values.
  • Work collaboratively with clients partners focused on joint delivery of partnership vision.
  • Identify areas where client can integrate other Sponsorships/Partnerships into the Olympic ecosystem.
  • Support sponsorship tactical implementation/coordination at all events where agency staff is needed.
  • Help manage the sponsorship measurement and return on investment process in conjunction with all programs.
  • Assist with managing the client-property governance processes as well as approvals process on behalf of client.
  • Manage client-vendor relationships and coordinate necessary activation deliverables on behalf of client.
  • Help manage any program and event related budgets.
  • Assist with the creation and implementation of materials to support the sponsorship initiative.

Benefits

  • Vision insurance
  • Medical insurance
  • Dental insurance
  • Commuter benefits
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