This position drives the success of the Spirits portfolio by partnering with suppliers and customers to execute commercial plans and develop key on-premise and off-premise accounts. The role involves accomplishing sales and distribution goals by executing the monthly, quarterly, and annual business plans and company initiatives. The individual will work to increase net core brand distribution over baseline throughout the year in the assigned geography, sell in distribution, menu placements, promotions, drink features, and back bar placements at key customers. Additionally, the position requires working with account representatives to ensure priorities, plans, and customer needs are communicated effectively. The individual will function as a spirits expert in creating spirits programs, education, and training for the assigned market and will interact with supplier leadership to prioritize and troubleshoot market activities. Other duties may be assigned as necessary.