ABM & Strategic Events Field Marketing Operations Manager

Intelliswift Software • Chicago, IL

275d • $67

About The Position

We are seeking a highly organized and detail-oriented Marketing Manager to join our team. This hybrid role emphasizes providing data-driven insights, supporting marketing strategies, streamlining operational processes, and fostering cross-functional collaboration. The ideal candidate will be skilled in business intelligence tools, marketing operations, and cross-functional team communication, with a knack for creating impactful presentations and managing stakeholder updates effectively.

Requirements

• Bachelor's degree in business, Marketing, Data Analytics, or a related field.
• Proven experience in business analysis, marketing operations, or a similar role.
• Proficiency in Power BI, Microsoft Office Suite (Excel, PowerPoint, Word), and other data visualization tools.
• Strong analytical and problem-solving skills with attention to detail.
• Exceptional written and verbal communication skills.
• Experience with CRM systems and marketing automation tools.
• Familiarity with purchase order processes, vendor management, and workflow automation tools like Power Automate.

Nice To Haves

• Knowledge of Account-Based Marketing (ABM) strategies.
• Experience in creating scalable reports and dashboards.
• Strong organizational skills and the ability to manage multiple priorities.

Responsibilities

• Lead data collection, analysis, and presentations for initiatives.
• Develop and share concise weekly reports to assist in selecting key accounts and campaign locations.
• Create and refine RTB and GTM documentation to align and optimize marketing strategies.
• Coordinate weekly calls with reporting stakeholders to ensure alignment and transparency.
• Collaborate with cross-functional teams, including Integrated campaign teams, events COE, and Marketing Ops, to craft and execute marketing strategies and campaigns, and cross cloud teams as applicable.
• Partner with COE to design scalable business reports, such as Event Engagement Pipelines and Automated Nomination Forms.
• Maintain and update the public SharePoint with marketing programs, assets, and reports.
• Create and distribute monthly newsletters to the ecosystem, featuring program updates, highlights, and recaps.
• Manage CRM updates, including creating campaign IDs and overseeing lead submissions while optimizing the lead scoring process.
• Ensure transparency in budget management by tracking and processing purchase orders across verticals.
• Manage vendor relations, including creating purchase orders (POs), facilitating vendor registration, and maintaining system updates.
• Follow up on event registrations and provide regular updates to stakeholders on progress and performance.
• Support event management by tracking key metrics, such as attendance and engagement, and sharing findings with relevant teams.
• Build strong working relationships across teams and functions to ensure seamless collaboration on key initiatives.
• Provide regular updates to stakeholders through meetings, newsletters, and reports.
• Lead the creation of visually compelling and impactful PowerPoint presentations to communicate data insights, strategies, and recommendations.
• Foster effective communication by aligning team members on goals, timelines, and deliverables.

What This Job Offers

• Industry: Professional, Scientific, and Technical Services
• Education Level: Bachelor's degree