2026 Summer Intern - Digital Category Management

Reebok International, LtdBoston, MA
7dHybrid

About The Position

Reebok was founded on athletic footwear that changed the direction of sport. Since then, the art of outpacing expectation has brewed in our DNA. This is what fuels us to break boundaries, incite movement, and create products that help people explore what movement means to them. At Reebok, we’re always on the lookout for curious, motivated students who are eager to learn, contribute, and grow. Join us for a full-time, on-site summer internship at our Boston headquarters and gain hands-on experience within a fast-paced global brand. 2026 DIGITAL CATEGORY MANAGEMENT INTERNSHIP This role supports the Digital Category Management team across Classics and Collaborations. The intern will assist with planning, coordination, and execution of digital activations, partnering cross-functionally to ensure content readiness, campaign alignment, and performance tracking in support of Reebok’s digital growth strategy.

Requirements

  • Strong interest in eCommerce, digital merchandising, or business strategy
  • Proficiency in Excel and PowerPoint; Shopify experience is a plus
  • Highly organized with the ability to manage multiple projects simultaneously
  • Curious, adaptable, and eager to learn in a fast-paced environment
  • Collaborative team player with strong communication skills
  • Currently enrolled in an undergraduate college or university
  • Anticipated graduation date: Winter 2026 or Spring 2027
  • Eligible to work in the U.S. without restrictions
  • Able to work a hybrid schedule with a minimum of three (3) days per week in-office at Reebok’s Boston HQ
  • Available Tuesday, June 2 – Friday, August 14, 2026

Nice To Haves

  • Shopify experience is a plus

Responsibilities

  • Support the execution of digital activations across the Classics and Collaborations businesses, including key product launches
  • Partner with Category Managers and Channel Owners to develop campaign briefs, content needs, and creative direction
  • Assist with product readiness for launches, including PDP setup, imagery, copy, metadata, and inventory accuracy
  • Track and analyze activation performance to inform future strategies
  • Coordinate activation timelines and share updates cross-functionally to support business objectives
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