2026 Product Marketing Intern - Advanced Concepts - Cuisinart
About The Position
Innovation starts with the consumer—and the Advanced Concepts Team is where bold ideas are born. As a Product Marketing Intern, you’ll work alongside a cross-functional innovation group dedicated to identifying future product opportunities led by Category strategy and rooted in consumer insights, culinary trends, and strategic white space. This is a unique opportunity to contribute to early-stage product thinking across the Cuisinart Culinary electric & non-electric categories, while collaborating with global R&D, industrial design, and executive leadership to help shape what comes next for the brand.
Requirements
- Currently enrolled in a bachelor’s program (Marketing, Business, Design Strategy, Human-Centered Innovation, or similar)
- Passionate about consumer insights, emerging trends, and turning “what if?” into “what’s next”
- Strong research, communication, and storytelling skills
- Comfortable working in ambiguity, generating new ideas, and collaborating cross-functionally
- Proficiency in Office Suite and AI ideation tools (ChatGPT)
- You should be a current college student, entering your junior or senior year in the fall of 2026.
- We require candidates to maintain excellent academic standing.
- Demonstrated strong verbal, written, and interpersonal communication skills are essential for success in this role.
- Proficiency in MS Office, including Excel and PowerPoint, is a must.
Nice To Haves
- Interest in culinary arts, cooking culture, or kitchen innovation is a strong advantage
Responsibilities
- Research emerging consumer behaviors, culinary/kitchen trends, and lifestyle shifts
- Partner with Insights team to identify, define, and document unmet consumer needs through trend tracking, social listening, review mining, and secondary research
- Lead ideation workshops and cross-functional sprints to spark new product ideas
- Translate insights from consumer, culinary, and competitive research into early-stage Opportunity Briefs with compelling sell stories, profitable business cases, and visualization of product ideas
- Present Opportunity Briefs to Innovation Council for approvals
- Work with Product Marketing to identify key opportunity areas for innovation
- Analyze how potential product ideas align with Cuisinart’s core category strategies, brand goals, and growth requirements
- Benchmark competitive products and identify whitespace opportunities
- Provide recommendations on feature trade-offs and positioning considerations
- Develop business cases to show profitability
- Collaborate with Global R&D, Industrial Design, Culinary and Consumer Insights
- Participate in team meetings, concept reviews, and innovation workshops
- Present to product leaders, marketing, and other key stakeholders
- Own a final innovation-focused project that includes a trend deep dive, concept validation exercise, and new product pitch presented to key stakeholders
Benefits
- Work on meaningful projects that influence the future of the brand
- Learn how global insights, culinary thinking, and business strategy intersect
- Gain visibility to innovation leaders and decision-makers
- Build foundational skills in product strategy, innovation, and marketing
- Join a team that values creativity, curiosity, and consumer passion
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What This Job Offers
Career Level
Intern
Number of Employees
501-1,000 employees
