About The Position

Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours! The Opportunity Reporting directly to the Director of the Digital Experience Marketing and Integrated GTM Strategy , this role will drive high-impact marketing initiatives that leverage agentic capabilities to align Adobe’s enterprise go-to-market (GTM) strategy with customer needs, sales plays, and product innovation. The ideal candidate will bring a strong mix of strategic thinking, cross-functional leadership, and operational rigor to drive measurable business outcomes across the funnel.

Requirements

  • Currently enrolled in a full-time MBA program graduating between December 2025 – June 2026
  • Exceptional analytical and quantitative problem solving skills, including conducting research, analyzing data, developing hypotheses, and synthesizing recommendations
  • Exceptional written and verbal communication skills with the ability to influence both peers and leaders
  • Experience in B2B marketing, GTM strategy, or marketing operations preferred
  • Proven ability to lead cross-functional initiatives and influence senior stakeholders.
  • Familiarity with AI-powered marketing tools, CRM systems (e.g., Salesforce), and campaign orchestration platforms preferred
  • Excellent communication and storytelling skills, with a track record of translating complex data into compelling narratives.

Responsibilities

  • Develop AI-Driven Marketing Capabilities : Collaborate on initiatives to develop agentic capabilities for B usiness D evelopment R ep s and Marketers ; s coping use cases and t ranslat ing data into actionable insights and next-best-action recommendations. Support Proof-of-Concept testing to improve agentic capabilities and recommendations.
  • Foster Integrated GTM Strategy & Alignment: Support the development of strategies to deliver unified customers experiences by synthesizing data from multiple sources (CRM, web, campaign, sales). Partner with Product Marketing, Sales Strategy, and Analytics to shape our unified approach to customers and ensure alignment with sales plays , product priorities, and customer personas.
  • Translate Account, Persona , & Content Strategy and Actionable Insights: Contribute to the creation and evolution of marketing scorecards and dashboards (e.g., Power BI , CJA B2B ), helping team s translate data into actionable insights to inform GTM prioritization. Assist in building and maintaining dashboards, heatmaps, and prioritization tools to support targeted engagement strategies.
  • Cross-Functional Leadership: L ead cross-functional workstreams with stakeholders across Enterprise Marketing, PMM, Sales, Content Strategy , ACS, and DX Products to drive alignment and execution.
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