2025 Summer Lexus Marketing Intern

Toyota Motor Corporation • Plano, TX

313d

About The Position

The Lexus Marketing Internship is a 12-week summer program for college Juniors or Seniors with a graduation date of December 2025 or later. This Internship will be an integral part of Lexus’ Marketing teams success through forward-thinking to anticipate future trends based on demographics and consumer behavior habits in an attempt to find areas of opportunity for the company to act and strengthen our connection with the consumer. Your role as an Intern will support our vision to create a strong bond between the brand and the consumer.

Requirements

• Currently enrolled in a full-time, accredited Bachelor’s degree program studying Marketing, Brand Planning, Advertising, Digital Marketing, Communications, Business Administration or related disciplines
• Juniors and above with a graduation date of December 2025 or later
• Available to work full-time during the Summer 2025 term
• GPA of 2.7 or higher
• Must be at least 18 years of age
• Lawful unlimited authorization to work in the U.S. without sponsorship

Nice To Haves

• Proficiency with Microsoft Office; Excel, Word, PowerPoint, Outlook
• Committed to providing high quality service; quick learner with superb decision-making abilities
• Excellent analytical skills with the ability to analyze situations accurately and effectively
• Demonstrate initiative, creativity and efficiency in their work
• Exceptional communication skills; able to build and maintain positive working relationships
• Ability to prioritize, and organize work / projects effectively
• Strong organizational skills and attention to detail

Responsibilities

• Support and communicate vision, marketing strategies and campaigns to grow consumer audiences
• Develop positioning recommendations and strategic plans for consumer engagement
• Review proposals and recommendations from stakeholders for strategic accuracy
• Coordinate with cross-functional teams including Media, Engagement, Corporate Communications, Social Innovation, Consumer Insights and Business Partnering Groups to ensure integrated solutions and alignment
• Leverage customer segment expertise to ensure brand messages resonate with target populations
• Maintain cutting-edge cultural knowledge and able to identify trends and insights within pop culture, verge culture, digital and media landscape
• Analyze multicultural metrics, understand the story behind the metrics and translate the data into a compelling story for the department, business partners and stakeholders

What This Job Offers

• Career Level: Intern
• Education Level: Bachelor's degree