Sr. Content Marketing Manager

We are seeking a highly motivated individual to take ownership of our content marketing program. The successful candidate will be responsible for developing and executing an effective content strategy that drives awareness and demand for our offerings. This role will involve leading high-profile content marketing campaigns, managing our blog, and implementing an SEO strategy to increase website traffic. The ideal candidate will possess a strategic mindset, strong analytical thinking, excellent time management skills, and outstanding copywriting and editing abilities. If you are looking to join a high-potential startup in a rapidly growing industry, we want to hear from you.

• Provide compelling content to support demand gen activities
• Develop a multi-format content strategy that creates emotional connections with sellers and drives measurable results throughout the seller lifecycle
• Create and manage a long-term editorial calendar and content production pipeline
• Provide copywriting support to the company as required
• Supervise multiple internal and external resources, vendors, agencies, and freelancers in the development of assets and campaign activations
• Write compelling briefs with clear project requirements for all stakeholders and functions
• Own Pipe17 blog including keyword strategy, ideation, cadence, proofreading, copy-editing, publishing, and collaboration
• Integrate a test and learn approach to the content strategy and prioritize emerging channel experimentation
• Monitor media, seasonal, cultural, and competitor trends to recommend differentiated ideas
• Possess strategic and analytical thinking, excellent time management, strong understanding of ecommerce merchants, marketing acumen, and cross-functional project management skills
• Have outstanding copywriting and editing skills
• Optimize content across long-form and short-form content
• Align content strategy with the Demand Gen strategy
• Have an entrepreneurial spirit, growth mindset, and ability to implement new ideas
• Appreciate working on a 'no-drama' team that values and rewards achievement
• Have 7+ years of experience in B2B

• Highly motivated individual with a strong understanding of ecommerce merchants
• Excellent time management and project management skills
• Strong copywriting and editing skills
• Experience in content optimization across long-form and short-form content
• Ability to develop and execute an effective content strategy
• Experience in developing high-profile content marketing campaigns
• Knowledge of SEO strategy and increasing website traffic
• Experience in managing internal and external resources, vendors, agencies, and freelancers
• Ability to create and manage an editorial calendar and content production pipeline
• Familiarity with demand generation strategies and how content drives engagement
• Entrepreneurial spirit and growth mindset
• Curiosity and ability to implement new ideas
• Strong attitude and ability to work in a collaborative team environment
• 7+ years of experience in B2B

• Competitive salary
• Great healthcare + dental + vision coverage
• Retirement plan
• Pick your own equipment (Apple laptop + monitor combo)
• Unlimited vacation policy with a minimum of 2 weeks off per year
• Innovative SaaS platform for ecommerce operations
• Automation of order, inventory, and product flows between 100+ ecommerce applications
• Faster technology compared to competitors
• Growing network of partners
• Backed by GLP Partners, a leading investor in the ecommerce logistics space
• Recently raised a large round of capital for growth