Senior Product Manager, Capabilities

The job overview for the Senior Product Manager role at Webflow is to advance the vision, strategy, and execution of the Webflow Designer, ensuring it is intuitive and efficient for users. The Senior Product Manager will collaborate with cross-functional teams to identify and define features that improve the product experience, conduct research and data analysis to understand user needs, prioritize product backlog and manage roadmap, and advocate for users to drive product improvements. They will also collaborate on go-to-market strategies for product features and updates.

• Advance the vision, strategy, and execution of the Webflow Designer
• Collaborate with cross-functional partners to identify and define features that improve the product experience
• Conduct research and data analysis to understand user needs, pain points, and behaviors
• Prioritize product backlog and manage roadmap based on strategic priorities, user needs, and market trends
• Develop and articulate compelling value propositions to stakeholders
• Define, track, and analyze key product metrics to inform decision-making and measure success
• Advocate for users and drive product improvements based on user feedback and data
• Collaborate on go-to-market strategies for product features and updates
• Lead products that support multiple customer personas
• Lead multi-disciplinary development teams in high-growth startup environments
• Transform user needs into tangible product features
• Articulate complex technical concepts in simple terms
• Adapt to changing priorities in a fast-paced, dynamic environment
• Balance big-picture thinking with attention to detail
• Launch products that deliver significant impact
• Work with agile methodologies
• Understand and appreciate design aesthetics and principles
• Solve problems with a creative and analytical mindset
• Give and receive constructive feedback to encourage growth
• Inspire and motivate a team towards achieving a common goal
• Navigate and manage through ambiguity and complexity
• Translate complex technical concepts into user-friendly interfaces
• Have experience with Webflow and other web design and development tools
• Empower creators and democratize the web design and development process.

• Strong stakeholder management experience leading products that support multiple customer personas
• Experience leading multi-disciplinary development teams in high-growth startup environments
• Deep empathy and passion for understanding user needs and transforming them into tangible product features
• Strong technical acumen and ability to articulate complex technical concepts in simple terms
• 'Test and learn' mentality and comfort working in a fast-paced, dynamic, and evolving environment
• Ability to balance big-picture thinking with deep-dive analysis and attention to detail
• Track record of successful product launches that delivered significant impact
• Experience with agile methodologies and ability to adapt to changing priorities
• Understanding and appreciation of design aesthetics and principles
• Excellent problem-solving skills with a creative and analytical mindset
• Comfortable giving and receiving constructive feedback to continuously improve and encourage growth
• Excellent leadership skills with the ability to inspire and motivate a team towards achieving a common goal
• Adept at navigating and managing through ambiguity and complexity
• Ability to translate complex technical concepts into easy-to-understand, intuitive, and user-friendly interfaces
• Experience with Webflow and other web design and development tools
• Passion for empowering creators and democratizing the web design and development process.

• Equity ownership (RSUs) in a growing, privately-owned company
• 100% employer-paid healthcare, vision, and dental insurance coverage for employees and dependents (US; full-time Canadian workers working 30+ hours per week), as well as Health Savings Account/Health Reimbursement Account, dependent on insurance plan selection. Employees also have voluntary insurance options, such as life, disability, hospital protection, accident, and critical illness
• 12 weeks of paid parental leave for both birthing and non-birthing caregivers, as well as an additional 6-8 weeks of pregnancy disability for birthing parents to be used before child bonding leave. Employees also have access to family planning care and reimbursement
• Flexible PTO with a mandatory annual minimum of 10 days paid time off, and sabbatical program
• Access to mental wellness coaching, therapy, and Employee Assistance Program
• Monthly stipends to support health and wellness, as well as smart work, and annual stipends to support professional growth
• Professional career coaching, internal learning & development programs
• 401k plan and financial wellness benefits, like CPA or financial advisor coverage
• Commuter benefits for in-office workers