Senior Manager, Marketing Operations

The Trade Desk • NY

306d • $112,600 - $206,500

About The Position

The Trade Desk is changing the way global brands and their agencies advertise to audiences around the world. How? With a media buying platform that helps brands deliver a more insightful and relevant ad experience for consumers –– and sets a new standard for global reach, accuracy, and transparency. We are proud of the culture we have built. We value the unique experiences and perspectives that each person brings to The Trade Desk, and we are committed to fostering inclusive spaces where everyone can bring their authentic selves to work every day. So, if you are talented, driven, creative, and eager to join a dynamic, globally-connected team, then we want to talk!

Requirements

• Minimum of 10 years in marketing operations and campaign management.
• Proven expertise in executing regional marketing campaigns and managing marketing technology platforms.
• Deep knowledge of marketing automation tools (Marketo expertise is required).
• Experience with user management and system administration within marketing technology platforms.
• Ability to analyze campaign performance data and derive actionable insights.
• Excellent communication skills with a proven ability to collaborate effectively with cross-functional teams.

Nice To Haves

• Recent certification in Marketo is ideal.
• Experience with compliance and security initiatives related to data regulations.

Responsibilities

• Own and manage the delivery roadmap for marketing operations, ensuring alignment with business goals, optimizing processes, and driving impactful results across regional markets.
• Implement regional marketing campaigns, including setting up email automation workflows, conducting A/B testing, list selection, and segmentation.
• Deliver localized training sessions to marketing teams, tailoring content to meet regional requirements.
• Develop and maintain the marketing technology roadmap, aligning with business objectives and emerging trends.
• Evaluate and implement new marketing technologies to enhance operational efficiency.
• Ensure regional compliance with data regulations such as GDPR and CCPA.
• Develop and maintain standardized processes and documentation, implementing best practices across marketing operations.
• Serve as the point of contact for brand, digital, and performance marketing teams, collaborating on local initiatives to ensure alignment with global strategies.

Benefits

• Comprehensive healthcare (medical, dental, and vision) with premiums paid in full for employees and dependents.
• Retirement benefits such as a 401k plan and company match.
• Short and long-term disability coverage.
• Basic life insurance.
• Well-being benefits.
• Reimbursement for certain tuition expenses.
• Parental leave.
• Sick time of 1 hour per 30 hours worked.
• Vacation time for full-time employees up to 120 hours thru the first year and 160 hours thereafter.
• Around 13 paid holidays per year.
• Employees can purchase The Trade Desk stock at a discount through the Employee Stock Purchase Plan.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior