Senior Growth Product Manager
Vivian Health
·
Posted:
August 28, 2023
·
Remote
About the position
The Senior Growth Product Manager at Vivian Health is responsible for leading the product growth strategy and implementing initiatives to acquire and retain users. They will optimize the product to increase user engagement and revenue, working with cross-functional teams to design, build, and roll out products that align with the company's vision and strategy. This role will also focus on acquiring new users through various marketing channels and implementing strategies to improve user retention and engagement. Additionally, they will monitor and analyze product metrics to identify growth opportunities and work with the business and finance teams to implement strategies for user monetization and revenue growth.
Responsibilities
- Lead the product growth strategy for Vivian Health
- Plan, define, and build growth initiatives
- Acquire and retain users through various marketing channels
- Optimize the product to increase user engagement and revenue
- Test and iterate core funnels and product experiences to drive candidate growth
- Design, build, and roll out products that align with the company's vision and strategy
- Implement strategies to improve user retention and engagement
- Monitor and analyze product metrics, user behavior, and performance data
- Develop dashboards and reports to communicate growth progress and insights
- Identify opportunities and implement strategies for user monetization and revenue growth
- Work with cross-functional teams, including business and finance, to identify and implement growth opportunities
Requirements
- Experience in product management, specifically in growth initiatives
- Strong understanding of marketing channels such as digital advertising, social media, SEO, referrals, and partnerships
- Ability to implement strategies to improve user retention and engagement
- Proficiency in analyzing product metrics, user behavior, and performance data
- Experience in developing dashboards and reports to communicate growth progress and insights
- Collaboration skills to work with cross-functional teams
- Knowledge of user monetization and revenue growth strategies
- Familiarity with healthcare industry and healthcare staffing is a plus
Benefits
- Flexible Time Off
- Comprehensive Health Insurance Plans including HSA and FSA Options
- 401K Retirement Savings Plan with Generous Employer Match
- Generous Parental Leave
- Pre-tax Commuter Benefit Plan
- Work from home stipend
- Access to Corporate Discount Program
- Pet Insurance