(Senior) Content Strategist SEO (m/w/d)
Conductor
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Posted:
June 1, 2023
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Hybrid
About the position
We are seeking a (Senior) Content Strategist SEO to join our SEO Consulting Department. In this role, you will be responsible for providing proactive advice to our clients on SEO and online content marketing, as well as building long-term customer relationships. You will also be involved in conducting qualitative and quantitative analyses, developing content strategies, and optimizing and monitoring customer projects. Additionally, staying up-to-date with the latest SEO trends and having the opportunity to speak at conferences or webinars is a possibility. A minimum of 3 years of experience in SEO and content marketing is required, along with a strong knowledge of on-site/off-site optimization and web analytics.
Responsibilities
- Proactively advise clients on SEO and online content marketing to build long-term customer relationships
- Create qualitative and quantitative analyses, including performance and competition analyses, content audits, user journey and UX analyses
- Develop content strategies, gap and keyword analyses, and identify strategic topic potentials
- Develop, optimize, and monitor client projects
- Plan and conduct workshops with clients in the areas of content strategy, content audit, and content creation
- Develop innovative solutions for complex problems and derive concrete recommendations for action
- Stay up to date on the latest SEO trends and have the opportunity to speak at conferences or webinars if desired
- Have a degree in online marketing, content marketing, media, business informatics, or relevant work experience
- Have at least 3 years of experience in SEO and content marketing in an agency or in-house
- Have a solid understanding of SEO, including on-site/off-site optimization and web analysis (preferably in the area of content strategy or creation)
Requirements
- Proven experience in SEO and content marketing, either in an agency or in-house
- Strong knowledge of SEO, including on-site and off-site optimization and web analytics
- Ability to create qualitative and quantitative analyses, such as performance and competition analyses, content audits, user journey and UX analyses
- Experience in developing content strategies, conducting gap and keyword analyses, and identifying strategic topic potentials
- Proficiency in developing, optimizing, and monitoring customer projects
- Ability to plan and conduct workshops with clients in the areas of content strategy, content audit, and content creation
- Ability to develop innovative solutions for complex problems and provide concrete recommendations
- Up-to-date knowledge of the latest SEO trends
- Degree in online marketing, content marketing, media, business informatics, or relevant work experience
Benefits
- Friendly, open-minded, and helpful colleagues
- Office located in the heart of Berlin
- Access to learning platforms like LinkedIn Learning
- Soft drinks and fruit, as well as regular breakfast and pizza days
- Team and company events
- Urban Sports (M) or Fitness First membership
- 28 days of vacation to start, 30 days after two years
- Contribution to company pension scheme
- Dog-friendly office