About the position
Unleash your creativity at K. Hovnanian, a premier American homebuilder celebrating 60 years of leadership in quality community development. Every day, you will contribute to our success in building homes in which memories are made, and neighborhoods where life is lived to the fullest. Our new Marketing Manager is a vital force, shepherding marketing for an assigned community from startup through sellout. Begin with branded sales office design and installation, including model development and product presentation. Initiate and manage creative campaigns across all platforms, overseeing, coordinating, and reviewing advertising, collateral, direct mail, and all customer-facing outreach. Develop targeted placement plans, and coordinate photo shoots for multiple marketing and advertising applications. Also plan and coordinate Grand Openings, VIP events, and special previews. Fulfilling these responsibilities requires preparation and management of all related budgets for the life of your community, including cost controls and invoice approvals. Your expertise in traffic enhancement and problem-solving are also essential to community marketing success.
Responsibilities
- Shepherd marketing for an assigned community from startup through sellout.
- Design and install branded sales office, including model development and product presentation.
- Initiate and manage creative campaigns across all platforms.
- Oversee, coordinate, and review advertising, collateral, direct mail, and customer-facing outreach.
- Develop targeted placement plans.
- Coordinate photo shoots for marketing and advertising applications.
- Plan and coordinate Grand Openings, VIP events, and special previews.
- Prepare and manage all related budgets for the community, including cost controls and invoice approvals.
Requirements
- BA/BS in Marketing.
- 4-6 years of related experience, preferably in residential real estate field marketing/sales environments.
- Valid driver's license.
Benefits
- Medical/dental/vision coverage.
- Discounts on mortgages and home appliances.
- 401(k) plan.
