Market Manager, Northern Europe (CRM and Engagement)

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Airbnb

Posted:

August 8, 2023

Hybrid

Job Commitment

Full-time

Experience Level

Manager

Workplace Type

Hybrid

Job Function

Sales

This job is closed

We regret to inform you that the job you were interested in has now been closed. Although this specific position is no longer available, we encourage you to continue exploring other opportunities on our job board.

About the position

As a Northern Europe Market Manager - CRM and Engagement at Airbnb, you will play a crucial role in managing and acquiring high-quality inventory at scale to ensure the supply health and growth in the region. Your main responsibility will be to build Airbnb's strong market presence by collaborating with other teams and serving as the local in-market expert for tens of thousands of hosts. With a deep understanding of Airbnb's mission and values, you will develop and implement localized supply management strategies, catering to both established and emerging markets, to ensure long-term market success.

Responsibilities

Create and deploy scaled marketing strategies to effectively manage & optimize tens of thousands of Host accounts in Northern Europe through scaled communication
Coordinate with the central engagement team to have a unified comms calendar for hosts in Northern Europe with an aligned strategy, tone, and voice
Handle operational complexity and maximize the impact of limited resources
Support host community programs in the region
Analyze data and utilize data-driven recommendations to identify and action on strategic opportunities to drive an increase in sales
Prospect and onboard new, high-quality supply at scale in Northern Europe
Maintain a baseline understanding of the technical integration of various software partners to provide the right support to clients
Represent Airbnb in external meetings and at industry conferences
Educate clients on significant product changes and cascade feedback on product and policy to relevant internal stakeholders
Develop deep knowledge of assigned geographic markets and become the go-to source for all information relating to local trends and market dynamics for internal and external partners
Work cross-functionally with product, communications, public policy teams, etc.

Requirements

Proven ability to handle operational complexity and maximize limited resources
Strong communication skills and ability to effectively manage and optimize tens of thousands of Host accounts
Knowledge of marketing strategies and ability to deploy scaled communication to improve Host listing/offering and grow their business results
Ability to support and address Host issues at scale to improve Host sentiment
Familiarity with Product, Policies, and Trends in the Airbnb platform and ability to educate the host community on these topics
Coordination with central engagement team to align comms calendar and strategy for hosts in Northern Europe
Analytical skills to analyze data and make data-driven recommendations to drive sales increase in the region
Ability to prospect and onboard new, high-quality supply at scale in Northern Europe
Understanding of technical integration of software partners to provide support to clients
Representation of Airbnb in external meetings and industry conferences
Knowledge of local trends and market dynamics in assigned geographic markets

Benefits

Prospect and onboard new, high quality supply at scale in Northern Europe
Maintain a baseline understanding of the technical integration of various software partners
Represent Airbnb in external meetings and at industry conferences
Educate clients on all significant product changes
Cascade feedback on product and policy to relevant internal stakeholders
Develop deep knowledge of assigned geographic markets
Work cross-functionally with product, communications, public policy, and customer support teams
Solid track record of successfully managing and executing large-scale, complex, high volume B2C email campaigns and cross-functional projects
Strong time management and prioritization skills
Excellent storytelling and presentation skills
Proficient quantitative skills
Strong sense of ownership and entrepreneurial spirit
Ability to work at both strategic and tactical levels
Ability to work within tight deadlines and adjust to changes in priorities
Charismatic self-starter who is resourceful and self-sufficient
English fluency. Dutch and other Nordic languages are a bonus