Field Marketing Manager / Senior Marketing Specialist
Box
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Posted:
May 15, 2023
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Hybrid
About the position
Box, the market leader for Cloud Content Management, is seeking a Field Marketing Manager/Senior Marketing Specialist to help drive pipeline creation through a mix of brand awareness and demand gen programs. The ideal candidate will be an excellent collaborator with various stakeholders over cross-functional and regional projects, and will manage multiple tasks by leading vendors and business partners within the set of budgets and timelines. This role will plan and execute a wide range of field marketing programs including events, webinars, content syndication, and digital marketing campaigns, and will engage with various business functions like Sales and Partner to execute aligned initiatives to support pipeline creation and progression.
Responsibilities
- Plan and execute field marketing programs including events, webinars, content syndication, and digital marketing campaigns.
- Manage multiple tasks by leading vendors and business partners within set budgets and timelines.
- Engage with various business functions like Sales and Partner to execute aligned initiatives to support pipeline creation and progression.
- Analyze data and insights from various resources to enhance lead lifecycle management.
- Evaluate the program's impact and continuously optimize key metrics and lead gen tactics.
Requirements
- 4+ years' experience in B2B Marketing, preferably at Enterprise SaaS
- Hands-on experience in marketing activities from offline events to web promotions in a fast-paced environment.