Enterprise Sponsorship & Experiential Marketing Internship 2025

Citizens Bank • Westwood, MA

290d • Hybrid

About The Position

At Citizens, our Enterprise Sponsorships & Experiential Marketing team develops best-in-class partnerships, activations, and events to drive brand awareness, deliver business results, and create differentiated experiences for clients and customers based on their passion points. Strengthening our brand reputation through partnerships and experiences is at the core of our growing sponsorship and experiential team. Based in Westwood MA or Johnston, RI, the Enterprise Sponsorships & Experiential Marketing Internship position will be primarily responsible for assisting the Sponsorship and Experiential team with the planning and execution of targeted marketing programs, strategic planning and activations through our sponsorship portfolio. This role will also support our Experiential Marketing team during customer/clients' events as needed and manage a team of colleague volunteers at our sponsorship activations. A major focus of this role will be assisting with the day-to-day management of our Citizens Live sponsorship with Live Nation. Citizens Live is a first-of-its-kind live entertainment partnership that helps Citizens attract and retain a younger demographic to the Bank through the passion and excitement around music and live entertainment. It includes the sponsorship of five live entertainment venues in Boston, along with an expansion to Pittsburgh and special benefits for Citizens customers at iconic venues such as the Citizens Opera House, Citizens House of Blues Boston, Brighton Music Hall presented by Citizens, MGM Music Hall at Fenway, Paradise Rock Club presented by Citizens, and the Orpheum Theater presented by Citizens.

Requirements

• On track to graduate with a bachelor's in marketing, Business, Communications or a related field.
• Expected graduation date of May 2025 or May 2026 with minimum GPA of 3.0 required.
• Successfully complete a video interview assessment within 7 days of receiving the link.
• Must be available to work and travel to all Citizens sponsored venues and events as needed, including nights, weekends, and holidays, as well as weekly daytime office hours.
• Demonstrates high degree of integrity, and possesses the ability to complete challenging assignments with a high level of confidentiality.
• Excellent leadership, communication, problem-solving, writing and organizational skills.
• Ability to interact and manage colleagues at different levels of the organization.
• Advanced computer skills, including proficiency in Microsoft Office programs (Excel, Word, Outlook, PowerPoint).
• Experience with social media initiatives recommended.
• Access to reliable transportation and/or comfort level with local public transit system.
• Ability to lift up to 40lbs.

Responsibilities

• Serve as an integral part of the Citizens team supporting our sponsorship portfolio.
• Assist with identifying and building new marketing programs and experiences for customers, clients, and colleagues.
• Represent Citizens at Boston area events and activations, including onsite contests and promotions.
• Oversee the Citizens colleague activations including staffing, communications, scheduling, and onsite coordination.
• Assist in strategic thinking, research and execution across our sponsorship portfolio.
• Provide general support to the Sponsorship team, working on projects including campaigns, presentations, press conferences, publications, community and sponsorship initiatives.

Benefits

• Paid internship.
• Hybrid work environment: some traditional daytime office hours along with event based and remote hours.

What This Job Offers

• Job Type: Part-time
• Career Level: Intern
• Industry: Credit Intermediation and Related Activities
• Education Level: Bachelor's degree