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The DTC E-Commerce Merchandising Specialist is the key product expert responsible for ensuring the right products are presented in the right place, at the right time, to maximize sales and enhance the customer shopping experience. This role focuses on optimizing product placement, category organization, and recommendation strategies to drive conversion and increase average order value across the portfolio of our global DTC websites. The ideal candidate is highly analytical and detail-oriented, leveraging data-driven insights to refine merchandising strategies, improve product discoverability, and enhance the overall digital shopping journey. Through thoughtful curation, A/B testing and cross-functional collaboration, this role ensures that customers can easily find, evaluate and purchase products that meet their needs.