Digital Media Strategy Executive

Advance Magazine Publishers • New York, NY

294d • $78,000 - $89,000

About The Position

Condé Nast is seeking a Digital Media Strategy Executive, who will collaborate and partner with the Sales, Marketing, Campaign Management, Finance, Data and Research teams to facilitate the lifecycle of a digital deal with a goal of growing revenue for our portfolio of advertising products and services. As a Digital Media Strategy Executive, you play a critical role in the team as the main point of contact for Sales to create, execute and manage complex digital campaigns in your assigned advertising category. This role is critical to the success of our digital campaigns and is directly responsible for media planning, order booking, IO processing, post-sale campaign optimizations and facilitating billing and invoice generation. Your deep understanding of your clients' business objectives, digital products and your analytical mindset will shape future strategies through data-driven insights and recommendations.

Requirements

• Bachelor's degree required
• Minimum of 2-3+ years of relevant professional experience, Sales or Account Management support in digital advertising preferred
• Well organized, strong attention to detail and solutions oriented
• Excellent oral and written communication skills with an ability to work externally facing with clients as well as internal teams
• Thrives in a fast pace, constantly changing environment; can adapt plans due to changes in client objectives, priorities or budgets while minimizing impact on project momentum
• Ability to multitask, prioritize and manage multiple deliverables and seamlessly transition among them in a fast paced environment
• Strong analytical skills and demonstrated ability to generate and present ideas and solutions
• Ability to perform independently and proactively while working in a team environment

Responsibilities

• Facilitate the lifecycle of a digital deal process internally, from media plan creation, to order entry in our order management system, campaign optimizations, deal reporting and billing
• Maintain deep foundational understanding of our digital ad products and capabilities (i.e. data, video, social, new products, etc). Partner with related teams (Marketing, Yield/Inventory and Global Revenue Strategy) in all pre-sale efforts
• Create and maintain strategic, KPI driven digital media plans with budget summaries to track deal health
• Facilitate digital campaign trafficking, creative asset collection and delivery, pacing and optimizations and the managing of campaign reporting for clients in collaboration with Campaign Management
• Work with Sales in advising clients on the best ways to integrate our proprietary digital media offerings into their advertising and marketing programs
• Internally manage the fulfillment of client questions, respond to inventory and technical ad spec requests, traffic campaigns, troubleshoot issues, facilitate optimizations
• Execute campaign modifications, such as processing incremental spends, cancellations, and targeting or flight date revisions in order management system. Maintain a strong understanding of digital products and analyze campaign performance closely to recommend optimizations into digital placements that are exceeding performance
• Communicate directly with agencies, clients, internal teams and outside vendors as necessary on custom program implementation
• Partner with Campaign Management to assess risk and ensure full delivery on contracted goals optimized toward client KPIs
• Work with the billing team to provide billable delivery data to ensure timely billing accuracy and drive invoice generation
• Contribute to campaign wrap decks by providing final campaign reporting and insights

Benefits

• Generous employee benefits package
• Discretionary bonus compensation

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Publishing Industries
• Education Level: Bachelor's degree