Campaign & Partnerships Marketing Manager
Prezzee
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Posted:
August 27, 2023
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Hybrid
About the position
The job overview for the Partnerships & Campaigns Marketing Manager role at Prezzee is to collaborate with the Partnership and Marketing teams to design and execute data-driven merchant marketing campaigns, prioritize and strategize marketing plans for brand partners, lead the planning and setup of promotional offers, work closely with cross-functional teams to design and execute Go-To-Market plans for products, develop and execute an annual marketing calendar, and play a vital role in driving efficiency and effectiveness for campaigns as a regional hub for the Global business.
Responsibilities
- Collaborate with the Partnership and Marketing teams to design and execute data-driven merchant marketing campaigns.
- Prioritize and strategize marketing plans for a portfolio of brand partners, contributing to increased Sales, Revenue, AOV, and Repeat Purchase Rate.
- Lead the planning and setup of promotional offers and seek brand approvals for consumer and business marketing campaigns.
- Contribute to ideation, content creation, and campaign delivery for Consumer and Business marketing teams.
- Identify promotional opportunities for Prezzee's B2C and B2B channels.
- Work closely with cross-functional teams to design and execute Go-To-Market (GTM) plans for existing products and new product launches.
- Analyze and review product marketing performance to optimize campaigns.
- Collaborate with sales, product, partnerships, and marketing to align plans with company KPIs and strategic goals.
- Develop and execute an annual marketing calendar, coordinating with internal departments for seasonal and tactical promotions.
- Ensure timely execution of campaigns and work with the UK team to meet key deadlines.
- Manage freelance copywriting resources and provide feedback on content for the UK market.
- Play a vital role in driving efficiency and effectiveness for campaigns as a regional hub for the Global business.
- Share knowledge and insights to ensure Prezzee achieves best-in-class status across all regions.
Requirements
- Relevant experience in a strategic campaigns marketing role
- Ability to make data-driven decisions
- Experience working collaboratively with cross-functional teams
- Comfortable in a fast-paced and adaptable environment
- Strong communication and interpersonal skills
- Proficiency in using CMS, Microsoft Word, PowerPoint, and Excel
Benefits
- Self-led online learning and formal Leadership Development programs
- Industry-specific learning opportunities
- Company-wide FIRE Hackathons for collaboration and innovation
- Employee Resource Groups for connection and belonging
- Global Value Ambassador Program for value-inspired initiatives
- YuLife platform for mental, social, financial, and physical wellbeing support
- Diverse and collaborative team
- Equal opportunity employer with an inclusive culture
- Focus on new ways of working, thinking, and creating
- Opportunity to make human connections, create magic, and shape the future
- Commitment to diversity and belonging
- Compliance with UK legal requirements in hiring process
- Consideration for adjustments and pronoun preferences in the application process
- Commitment to respond to every applicant (Circle Back Initiative Employer)