This role is the driving force behind Bankrate’s brand evolution — shaping how millions of consumers discover, trust, and engage with the company. You’ll define a bold brand identity, craft a resonant communications strategy, and lead a content roadmap that elevates authority, fuels growth, and unlocks more efficient acquisition. As the architect of storytelling across paid, owned, and earned channels, you’ll bring Bankrate’s mission to life in ways that inspire action and strengthen loyalty. You’ll operate as a key strategic partner to performance, product, and growth teams, ensuring every brand and content investment ladders up to meaningful revenue outcomes. And as a leader of high-caliber talent across Content & Editorial, Communications & Media Relations, and Brand Strategy & Creative, you’ll build a culture that champions innovation, cross-functional collaboration, and accountability — empowering teams to do the most impactful work of their careers. This role is open to remote or hybrid candidates (East coast preference), with hybrid being central to our New York, NY or Charlotte area offices.