We are seeking a highly skilled and experienced Staff Software Engineer to play a critical role in delivering REI’s Customer Data Management (CDM) Platform with advanced Agentic and Generative AI capabilities. In this role, you will serve as a hands-on AI expert and technical thought leader, designing and implementing AI-powered services and agentic workflows that unlock the full value of customer data across the enterprise. You will be a key influencer in REI’s AI and data transformation, shaping how customer data is ingested, unified, governed, and activated through intelligent systems. This includes ensuring the ethical, scalable, and performant application of machine learning, NLP, LLMs, generative, and agentic AI to drive personalization, decisioning, and automation across customer and employee experiences. Working closely with cross-functional partners in Product, Architecture, Analytics, and Engineering, you will help define the technical direction of the CDM platform, embed AI intelligence into core data pipelines and activation layers, and enable both real-time and strategic use cases. Your work will directly influence how REI understands its customers and delivers more relevant, trusted, and engaging experiences at scale.
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Job Type
Full-time
Career Level
Senior
Education Level
Associate degree