Amazon-posted 1 day ago
Full-time • Mid Level
East Palo Alto, CA

Amazon Connect is revolutionizing how businesses interact with their customers, and as a Senior Product Marketing Manager, you'll be at the forefront of this transformation. You'll have the opportunity to shape the go-to-market strategy for one of the fastest-growing cloud contact center solutions in the industry. - Market Leadership Impact: Amazon Connect is part of AWS's $108 billion revenue engine (up 19% year-over-year in 2024), giving you unparalleled resources and market reach - Innovation at Scale: Work with AI and machine learning technologies that serve millions of customers globally - Day 1 Culture: Experience Amazon's unique "Day 1" culture that puts customers at the center of everything, emphasizing constant curiosity, nimbleness, and experimentation - Career Growth: Join a company known for "building with impact and innovating at global scale" where employees create solutions that matter while growing their careers in extraordinary ways

  • Craft & develop compelling stories and content (e.g. presentations, whitepapers, infographics, webinars, customer success stories, product videos.) that land our value proposition
  • Have a solid understanding of Amazon Connect customers, our product and the market more broadly
  • Regularly engage with customers, analysts, and partners to drive advocacy
  • Plan and execute marketing initiatives at events to showcase Amazon Connect innovation, messaging, content, keynotes, and breakout sessions
  • Work closely with AWS field teams to maintain internal sales hubs with the latest resources, value propositions, and sales enablement content
  • Partner with other marketing teams (e.g., web content, campaigns, demand generation, field teams, and events) to drive and execute on global marketing initiatives.
  • Continuously measure and improve product marketing initiatives
  • 6+ years of professional non-internship marketing experience
  • Experience using data and metrics to drive improvements
  • Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
  • Experience building, executing and scaling cross-functional marketing programs
  • Experience leading go-to-market for consumer software or hardware product launches
  • Experience using any of SQL or other analytical tools for conducting data analysis
  • Experience with customer segmentation, profiling, and targeting
  • medical
  • financial
  • other benefits
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