About the position
At Iron Mountain we know that work, when done well, makes a positive impact for our customers, our employees, and our planet. That's why we need smart, committed people to join us. Whether you're looking to start your career or make a change, talk to us and see how you can elevate the power of your work at Iron Mountain. We provide expert, sustainable solutions in records and information management, digital transformation services, data centers, asset lifecycle management, and fine art storage, handling, and logistics. We proudly partner every day with our 225,000 customers around the world to preserve their invaluable artifacts, extract more from their inventory, and protect their data privacy in innovative and socially responsible ways. Are you curious about being part of our growth story while evolving your skills in a culture that will welcome your unique contributions? If so, let's start the conversation. Sr. Director of Product Marketing & Enablement Iron Mountain's Digital Business Unit is a leading provider of innovative digital solutions in the financial services, energy, healthcare, and government market segments. We specialize in delivering industry-leading software and services tailored to meet the evolving needs of customers worldwide. With a commitment to excellence and innovation, we empower our clients to thrive in an ever-changing landscape.
Responsibilities
- Develop and execute comprehensive marketing strategies, including positioning, messaging, and competitive differentiation for our products and solutions.
- Conduct competitive analysis, market research, and voice-of-customer insights to inform product positioning and enablement strategies.
- Drive the strategy and execution of product launch campaigns, working closely with demand generation, corporate marketing, and product teams.
- Build and scale our Product Enablement function that equips sales with the knowledge, tools, and resources to understand our full Digital product suite.
- Create and refine sales playbooks, presentations, and customer-facing content to align with the buyer's journey and market trends.
- Design and implement training programs that improve the product understanding and effectiveness of our sales and solution architecture teams.
- Partner closely with Product Management, Sales Leadership, Sales Enablement and Marketing to align on priorities and ensure consistent messaging.
- Define and track key enablement and product marketing KPIs, continuously optimizing strategies for impact and effectiveness.
Requirements
- 12+ years of experience in product marketing, sales enablement, or related roles in B2B technology, SaaS, or cloud industries.
- Proven track record of leading high-performing teams and driving marketing and enablement success.
- Strong understanding of enterprise sales motions, including direct, partner-led, and digital sales models.
- Exceptional storytelling and communication skills, with the ability to translate complex technology into compelling value propositions.
- Experience developing enablement programs, sales content, and competitive intelligence frameworks.
- Data-driven mindset with experience measuring the impact of marketing and enablement programs.
- Ability to thrive in a fast-paced, matrixed environment with strong cross-functional collaboration skills.
- Bachelor's degree in Business, Marketing, or a related field; MBA preferred.
Benefits
- Opportunity to shape and lead a critical function in a high-growth, business unit that is setting a new direction for Iron Mountain.
- A collaborative, inclusive, and high-performing culture.
- Competitive compensation and benefits package.
