Social Media Marketing Specialist

Crazy Frog Pest Control • San Luis Obispo, CA

3d • $28 - $35 • Remote

About The Position

Crazy Frog Pest Control is hiring a creative, analytical and results-driven Social Media Marketing Specialist to join our growing remote team. The role will be responsible for formulation and implementation of social media strategies to generate brand awareness, audience engagement, customer acquisition and company digital presence across various platforms.
The appropriate candidate is a content developer with a strong strategic and data-driven attitude. This role will assist in defining and maintaining the company’s voice on the internet and work cross-functionally to support marketing activities, customer communications, and business growth goals.

Requirements

• Bachelor’s Degree in Marketing, Communications, Business, Digital Media or equivalent subject preferred
• Minimum 2 years experience in social media marketing, digital marketing, content strategy or related sector preferred
• Strong grasp of social media platforms, audience engagement tactics and content optimization approaches
• Proven superior written communication and content writing capabilities
• Experience with social media management tools and scheduling tools
• Excellent organizational skills and ability to handle multiple projects simultaneously
• Strong analytical skills with experience in performance measurements and campaign results analysis
• Self-motivated and capable of working alone and remotely in a team environment
• Excellent time management and project coordination skills with high attention to detail

Nice To Haves

• Experience with Canva, Adobe Creative Suite or similar design software
• SEO/digital content strategy knowledge
• Knowledge of Meta Business Suite, Google Analytics and social media reporting tools
• Experience running paid social media ad campaigns
• Experience supporting customer facing brands or service oriented enterprises

Responsibilities

• Create, create and maintain social media plan in line with company objectives and brand guidelines
• Develop, develop, produce and manage content across social media channels including Facebook, Instagram, LinkedIn, X, TikTok, YouTube and any other channels that become important
• Develop engaging content including captions, creatives, ad campaigns, instructional information, and customer communications
• Manage campaign timetables across several campaigns and manage content calendars
• Timely and experienced monitoring of audience engagement, comments, messages and online conversations
• Monitor campaign effectiveness and measure engagement metrics, reach, conversion trends and audience behavior
• Prepare reports and recommendations for growth and improvement opportunities
• Collaborate with Customer Support, Operations and Leadership teams to provide consistent messaging across channels
• Monitor industry trends, competition activity, and platform advancements to identify potential opportunities
• Support sponsored social marketing and digital advertising tactics as needed
• Online reputation management and community engagement programs support
• Maintain brand consistency, ensuring all material aligns with the company’s values and communication standards

Benefits

• Attractive salary package
• Fully remote working environment with organized team support
• Paid training and professional development opportunities
• Opportunity for advancement within the Company and career development
• Health, dental and vision benefits available contingent on job standards
• Paid corporate holidays and paid time off
• Employee health and support programmes
• Ongoing training and development programmes
• Company provided systems and equipment necessary for position responsibilities
• Professional, team-oriented, growth-oriented, and innovative work environment
• Flexible work environment to encourage productivity and work-life balance

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level