SEO Specialist

Pavago
Remote

About The Position

We’re hiring an SEO Specialist to drive organic growth, search rankings, and inbound traffic across high-impact websites. This is a hands-on, execution-focused role where you’ll own Technical SEO performance, Keyword strategy and content optimization, Site health and crawlability, and Organic traffic and ranking growth. If you’re experienced with SEMrush, Ahrefs, Google Analytics, and technical SEO audits, and you enjoy turning data into measurable growth, this role is for you.

Requirements

  • 2+ years of SEO experience
  • Proficiency with SEMrush, Ahrefs, Screaming Frog
  • Proficiency with Google Analytics, Search Console
  • Strong understanding of on-page SEO
  • Strong understanding of technical SEO
  • Strong understanding of off-page SEO
  • Experience with CMS platforms: WordPress, Webflow, Shopify

Nice To Haves

  • Experience ranking for competitive keywords
  • Knowledge of Schema markup / structured data
  • Knowledge of Advanced technical SEO audits
  • Experience with International SEO / multi-language sites
  • Background in SaaS, e-commerce, or content-driven businesses

Responsibilities

  • Conduct in-depth keyword research using SEMrush, Ahrefs, Google Keyword Planner
  • Map keywords to search intent and funnel stages
  • Build content strategies aligned with organic growth goals
  • Identify ranking opportunities and content gaps
  • Optimize meta titles & descriptions, headings (H1–H3), internal linking, and URL structure
  • Implement schema markup (structured data)
  • Ensure content is SEO-friendly, high-quality and readable
  • Perform content audits and recommend improvements
  • Run technical SEO audits using Screaming Frog, Sitebulb, SEMrush
  • Identify and fix crawl errors, indexing issues, broken links, and duplicate content
  • Improve Core Web Vitals, page speed, and mobile performance
  • Manage XML sitemaps, robots.txt, and canonical tags
  • Develop ethical link-building strategies including guest posting, PR outreach, and partnerships
  • Monitor backlink profiles
  • Identify and disavow toxic links
  • Track keyword rankings, organic traffic, and conversions
  • Use Google Analytics and Google Search Console
  • Build dashboards in Looker Studio, Power BI, or similar tools
  • Deliver weekly/monthly reports with clear insights
  • Work closely with content writers, developers, and marketing teams
  • Provide SEO input for website redesigns, migrations, and new launches
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