Principal Content Designer (CMS)

Skylight

9d•$150,000 - $230,000•Remote

About The Position

At Skylight, content designers work on cross-functional teams to strategize and advocate for user-centered content practices, plain language, and inclusivity, all while delivering on business objectives. The work can range from a standalone piece of content, to supporting an end-to-end service journey. Content designers also help design content governance strategies and workflows in a user-centered context. In this role, you will help create clear, actionable content for people enrolled in Medicaid — content that can make the difference between someone staying covered or losing access to essential healthcare. Your work will support individuals and families navigating complex government systems, helping remove barriers, reduce confusion, and promote continuity of care. The work you do has real-world impact, improving access to critical services and advancing more equitable outcomes for communities across the country.

Requirements

Able to advocate for the value of a content-driven approach through actions such as training and guiding your team and stakeholders on content design best practices
Can think strategically about the role of content, including how it impacts the overall business and how users experience a product or service
Able to take an evidence-based, decision-making approach to content design through actions such as testing your hypotheses with users
Able to apply best practices for writing user-centered content, from producing microcopy to defining content standards and style guidelines
Possess or able to acquire basic tech skills, such as editing website content directly using markup languages (e.g., HTML)
Ability to work successfully within a professional services environment (e.g., can communicate effectively with clients)
Passionate about creating better public outcomes through great government services
A mindset and work approach that aligns with our core values
Ability to travel for work from time to time

Nice To Haves

Experience collaborating with state government partners
Experience with Medicaid, Medicare, or healthcare programs
Competency in service design, user experience research, or product design
Prior experience working in the civic tech space
Experience working in a remote-team environment

Responsibilities

Improve government services by tailoring pertinent information to the needs of their users
Research, edit, write, and organize content describing government programs and initiatives
Write clear, usable, and accessible text in plain language
Set the tone for content and develop a unified voice
Write UX copy (e.g., user interface copy, microcopy, error messaging, notifications, in-product copy) for government applications
Test content with users and make adjustments based on user feedback
Offer recommendations on how to deliver a consistent, sustainable and standards-driven content strategy across projects, services, and products
Plan and facilitate content strategy workshops and brainstorming sessions
Support implementation of H.R. 1 Medicaid community engagement requirements in partnership with state agencies
Research, interpret, and translate federal and state Medicaid policy into clear, user-centered, plain-language content
Write and refine state notices and outreach materials to ensure clarity, accessibility, and regulatory alignment
Develop integrated, multi-channel communications (e.g., paper notices, text messages, portal messages) to effectively engage beneficiaries
Partner with state agencies to deliver consistent, standards-driven messaging that guides individuals through renewal and reporting processes

Benefits

Medical insurance, dental insurance, vision insurance
Short-term and long-term disability insurance
Life and AD&D insurance
Dependent care FSA, healthcare FSA, health savings account
Dollar-for-dollar 401(k) match up to 10% of your salary with no vesting period
Flexible paid-time-off policy (generally around 25 days per year), plus 11 paid federal holidays
Up to 12 weeks paid-time-off for all eligible new birth, adoption, or foster parents
Performance rewards, including annual salary increase, annual performance bonus, spot bonuses, and stock options
Business development / sales bonuses
Referral bonuses
Annual $2,000 allowance for professional development
Annual $750 allowance for tech-related purchases
Annual swag budget of $100 to display your Skylight pride with some merchandise (hoodies, hats, and more)
Dollar-for-dollar charity donation matching, up to $500 per year
Flexible, remote-friendly work environment
An environment that empowers you to unleash your superpowers for public good