Senior Sales Manager

Horseshoe Bay ResortBerkeley, CA
$90,000 - $100,000Onsite

About The Position

The Senior Sales Manager will be responsible for developing and executing strategic sales plans to achieve revenue and occupancy goals. This role involves prospecting, soliciting, and securing new business through various channels, as well as maintaining and growing existing accounts. The position requires conducting hotel site inspections, client presentations, and negotiating contracts. Collaboration with internal departments and participation in sales strategy meetings are key components of this role. The Senior Sales Manager will also monitor market trends and represent the hotel in community and industry events, ensuring excellent customer service throughout the client experience and maintaining compliance with brand standards.

Requirements

  • Minimum of three years of hotel sales experience, preferably in a full-service hotel environment.
  • Knowledge of group, corporate, government, association, and sports market segments.
  • Strong negotiation and closing skills.
  • Excellent written and verbal communication abilities.
  • Strong organizational and time management skills.
  • Ability to work independently while contributing to a collaborative team environment.
  • Proficiency in Microsoft Office Suite.
  • Valid driver's license and reliable transportation for outside sales activities.

Nice To Haves

  • Hilton sales experience preferred.
  • Experience with Delphi, OnQ, CI/TY, or similar hotel sales systems preferred.

Responsibilities

  • Develop and execute strategic sales plans to achieve revenue and occupancy goals.
  • Prospect, solicit, and secure new business through outside sales calls, networking, trade shows, and industry events.
  • Maintain and grow existing accounts while developing long-term client relationships.
  • Identify and pursue opportunities within corporate, government, association, sports, SMERF, and leisure market segments.
  • Conduct hotel site inspections and client presentations.
  • Negotiate contracts, rates, and concessions within approved guidelines.
  • Utilize Hilton sales systems and CRM platforms to manage accounts, leads, and opportunities.
  • Collaborate with Catering, Revenue Management, Front Office, Food & Beverage, and Operations teams to ensure successful execution of group business.
  • Participate in weekly revenue and sales strategy meetings.
  • Prepare sales reports, forecasts, and activity updates.
  • Monitor market trends, competitor activity, and local economic conditions to identify new business opportunities.
  • Represent the hotel at community events, chamber meetings, and industry associations.
  • Ensure excellent customer service before, during, and after each event or group stay.
  • Maintain compliance with Hilton brand standards and Crescent Hotels & Resorts policies.
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