Senior Marketing Operations Manager
Envoy - San Francisco, CA
posted 3 days ago
About the position
As a Senior Marketing Operations Manager at Envoy, you'll own the entire marketing operations function, setting the strategic direction for our technology, data infrastructure, and process improvements. This role goes beyond maintaining systems; you'll innovate and implement sustainable, scalable solutions that align with broader company goals. You'll work closely with revenue operations, sales, and senior leadership, ensuring each marketing touchpoint is impactful and data-driven to guide high-level decisions. With a deep commitment to operational excellence, you will oversee the budget, optimize processes, and drive alignment across the marketing organization. This is a hybrid position requiring three days a week (Tuesday - Thursday) in our San Francisco HQ, where you'll work with a cross-functional, mission-driven team that values collaboration, innovation, and continuous learning.
Responsibilities
- Define and execute the vision for marketing operations, owning the marketing technology stack to drive scalability, efficiency, and alignment with business objectives.
- Architect and refine strategies for lead scoring, routing, attribution, and management, ensuring seamless lead-to-opportunity workflows.
- Build advanced analytics and reporting frameworks, including executive-level dashboards, to measure marketing ROI, campaign performance, and pipeline health.
- Design scalable, cross-functional processes that integrate marketing with sales operations.
- Partner with senior leaders in sales, finance, and sales operations to align marketing efforts with goals.
- Guide the execution of multi-channel marketing campaigns by optimizing email automation workflows, audience segmentation, personalization strategies, and A/B testing frameworks.
Requirements
- 7-10 years of experience in B2B marketing, with a proven track record in marketing operations.
- Minimum of 3 years in a leadership position.
- Proficient in Marketo, Salesforce, and Bizible.
- Experience with tools like Demandbase, LeanData, Google Analytics, and Jira.
- Strong quantitative skills and ability to leverage data to drive strategic decisions.
Nice-to-haves
- Experience in managing cross-functional projects.
- Enthusiasm for mentoring a team.
- Ability to quickly evaluate and implement new technologies.
Benefits
- Market competitive salary
- Equity for all full-time roles
- Great benefits
