Senior Client Partner
About The Position
Betches Media is seeking a Senior Client Partner to lead and scale our Retail and CPG verticals, driving high-impact brand partnerships across all owned digital, social, and audio ecosystems. This is a senior individual contributor role responsible for driving new business, growing existing accounts, and building long-term, high-value partnerships with leading brands and agencies. We are seeking a highly strategic and consultative seller who can drive revenue and grow renewal business within the Retail and CPG categories. The ideal candidate brings deep category expertise, strong relationships across brands and agencies, and a proven ability to develop and sell integrated, multi-platform programs. This role requires a self-starter who can build, manage, and close a robust pipeline while delivering best-in-class partnership solutions.
Requirements
- 8+ years of experience in digital/media sales with a strong track record of closing and growing revenue.
- Deep experience within the Retail and/or CPG categories, with established relationships across brands and agencies.
- Strong understanding of digital, social, and content-driven media, with the ability to translate client KPIs into actionable strategies.
- Proven ability to independently build pipeline, manage complex deals, and close large, customized programs ($500K+).
- Experience selling integrated, multi-platform campaigns.
- Strong communication and presentation skills, with the ability to navigate complex client and agency structures.
- Highly organized and analytical, with proficiency in Excel and PowerPoint/Keynote.
- Entrepreneurial mindset with the ability to thrive in a fast-paced environment.
- Bachelor’s degree from an accredited college or university.
Responsibilities
- Leverage existing relationships within Retail & CPG brands, retailers, and agencies to open doors for new partnership opportunities.
- Prospect, build, and scale new and renewal revenue across key Retail and CPG accounts, focusing on multi-platform, multi-year programs spanning social, audio, web, and newsletters.
- Own the full sales cycle from prospecting through close, including negotiation and deal structuring.
- Develop strategic, insight-driven proposals that align with client KPIs and marketing objectives.
- Act as a category expert in Retail and CPG, staying ahead of industry trends, competitive landscape, and emerging platforms.
- Define account strategies, build tailored go-to-market plans, and create compelling sales narratives using internal and external data.
- Partner cross-functionally with internal teams (marketing, creative, production) to deliver best-in-class programs.
- Consistently track pipeline, forecast accurately, and manage against revenue targets.
- Deliver exceptional client service to drive long-term partnerships and renewals.
Benefits
- commission
- Total compensation and offer package will include the following perks below.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
