Senior Brand & Integrated Campaigns Manager

Cresta•San Francisco, CA

7d•$140,000 - $180,000•Hybrid

About The Position

Cresta is seeking a Senior Brand & Integrated Campaigns Manager for a brand-new role focused on telling the company's story in creative and impactful ways. This position is ideal for a multi-talented creative thinker who can drive brand awareness, reputation, and growth. The role involves developing and executing breakthrough campaigns across various media, including video, visual, written, and social content, as well as out-of-home advertising. The Senior Brand & Integrated Campaigns Manager will partner with the Head of Communications and the CMO to "own the narrative" and bring a unique vision to this high-impact, high-ownership position within a talented Marketing organization.

Requirements

5+ years experience in brand/integrated marketing, advertising, or creative strategy, including at least 1 year in enterprise tech.
Experience executing complex multi-modal campaigns at top-tier organizations: show us your portfolio!
Have worked on high-visibility brand and advertising campaigns for a B2B brand
Experience driving messaging and storytelling for a fast-growing company
Messaging excellence: you can communicate complex ideas simply
Creative mindset: you are full of ideas and are savvy about what works on social media, video and static advertising including out-of-home, and in written media
Detail-oriented: you care about your ideas being well executed
Highly collaborative & self-directed: you know how to get things done
Comfortable working with senior executives and pushing them outside of their comfort zone
Coachable, resilient, and highly motivated to drive outcomes
San Francisco Bay Area or New York City preferred; willing to work in the office a minimum of 2x per week

Nice To Haves

Experience marketing software or AI products
Video production capabilities
B2C campaign experience

Responsibilities

Design and drive integrated campaigns across social, digital, out-of-home, and events incorporating video, visual, audio, and written media
Bring experience leading highly visible brand campaigns to help Cresta break through the noise with clarity and purpose
Constantly dream up new storylines and creative tactics to get them in front of our audiences
Partner across Communications, Content Marketing, Creative, Demand Generation, Field Marketing, and Product Marketing, and executive leadership to produce world-class strategies and content and bring them to market
Constantly mine Cresta to uncover that next great untold story