Senior Associate, Consumer Promotions Strategy

Doordash - Los Angeles, CA

Full-time - Mid Level

Los Angeles, CA

Food Services and Drinking Places

About the position

As a Consumer Promotions Strategy Senior associate, you will create integrated promotional strategies that accelerate consumer acquisition, engagement, and retention. You will own the execution of promotional campaigns and work to improve them through testing and experimentation, informed through ongoing analysis of customer data. You will report to the head of Consumer Promotions Strategy within our Consumer Retention Marketing team.

Responsibilities

• Identify consumer cohort trends, and suggest areas to intervene within the customer lifecycle
• Work with complex data sets to develop strategic, analysis-motivated consumer pricing and promotions plans
• Analyze campaign results to identify drivers of performance and opportunities to iterate on test structure
• Partner with our Retention Marketing and Strategy & Operations teams to test and manage multiple consumer promotions across hundreds of geographies across the U.S.
• Develop a first-of-its-kind promotions playbook for our Occasions workstream that aggregates and balances goals between Consumer Marketing-funded, Merchant-funded, and Enterprise Merchant promotions
• Partner with BI and Engineering to create ETLs and ensure dynamic events and data are properly routed to our CRM platform
• Establish a strong working relationship with cross functional stakeholders in our Retention, Product, Tech & Operations, Analytics and Strategy teams

Requirements

• Bachelor's degree or equivalent working experience
• 3+ years of experience in finance/management consulting, business operations, growth marketing/marketing analytics, or business analytics
• Experience digging into large data sets, translating it into applicable insights, proposing and executing data driven strategies to own the performance
• Intermediate to Strong analytical/SQL skills; able to build forecasting models for marketing campaigns
• Advanced Excel skills to perform complex functions
• Experience translating data into applicable insights for partners
• Strong stakeholder management and interpersonal skills
• Experience with CRM technology including ESPs, segmentation tools, and complex data structures and systems

Benefits

• Great compensation packages
• Comprehensive health benefits