Sales Specialist

About the position

The Sales Specialist will report to the Regional Director of Sales and will work closely with key leadership partners at our communities. The Sales Specialist will facilitate the primary sales activities temporarily in communities that do not have a permanent on-site Sales Director and mentoring of underperforming Sales Directors to help drive revenue across North America and increase overall market penetration. The successful candidate will collaborate with corporate and local teams in developing new relationships, pricing strategies, and sales campaigns.

Responsibilities

• Collaborate with facility-based team to maximize revenue and meet both short and long-term corporate objectives for identified communities.
• Establish and maintain community presence by traveling to and working from the community as identified by strategic necessity.
• Develop pricing strategies and sales campaigns with community leadership, corporate operations and corporate sales teams.
• Increase overall occupancy rates and revenue within communities.
• Ensure the Sales activities are implemented in a proactive, not reactive, environment.
• Establish and enforce key sales targets for lead development, lead conversion to tours, tour conversion to deposits and move ins, and overall occupancy by community.
• Work with marketing professionals to maximize presence on electronic platforms and utilize electronic media to modernize the sales approach and strategically to grow revenue.
• Meet with prospective Residents and their families to conduct thorough discovery and uncover individual needs in seeking senior living placement.
• Work to provide the sales activities and results necessary to achieve and exceed the Community's sales and move-in goals to continuously maximize occupancy.
• Oversee adherence to the Sales Expectations and Metrics, in tandem with the RSD.
• Review and oversee implementation of the community specific quarterly action plans and competitive analysis, weekly/monthly secret shop results, sales reports and community compliance with SSL Signature Programs.

Requirements

• A minimum of three to five years of sales experience with a record of consistently meeting or exceeding sales performance goals.
• High school diploma required. College credits or degree preferred or satisfy state experience requirements.
• Familiarity with PC-based software applications for capturing sales data and word processing.
• Must have full understanding and show competency in Yardi CRM.
• Availability to work evenings, weekends, and holidays as necessary.
• Ability to communicate and work within all levels of the Company while following reporting paths.
• Ability to recognize and communicate problems appropriately.
• Ability to relate to the public, Residents, families, staff and other professionals appropriately.
• Ability to teach/train others effectively.
• Ability to travel to and work from individual communities as identified by strategic necessity.
• Ability to work flexible hours to meet requirements of the job.

Nice-to-haves

• Additional experience with presentation software such as Freelance or PowerPoint.
• Experience with spreadsheet software such as Lotus or Excel.
• Experience with email and Internet functions.