Publicity & Marketing Assistant, Workman and Artisan Books

Part-time - Entry Level

Hybrid - New York, NY

Publishing Industries

About the position

The Publicity & Marketing Assistant at Workman and Artisan Books plays a crucial role in supporting the Publicity & Marketing team across various imprints. This position is designed for a motivated and detail-oriented individual eager to learn about publicity, marketing, social media, and event planning. The assistant will actively participate in traditional publicity campaigns and marketing initiatives, contributing to the promotion of a diverse range of lifestyle and nonfiction books.

Responsibilities

• Assist senior staff in the publicity and marketing department on lead campaigns by building media and partnership lists.
• Pitch media and brand partnerships, create tour schedules, and schedule travel.
• Arrange author escorts and write press releases and pitch letters.
• Prepare promotional materials and coordinate mailings.
• Research social media trends and assist with orchestrating social media influencer outreach and campaigns.
• Organize social media schedules and contribute to research and ideation.
• Independently own and manage publicity campaigns for select books, calendars, puzzles, and stationery lines.
• Organize and coordinate author schedules and escort authors to NYC-area events and media where appropriate.
• Administrative tasks including creation of seasonal schedules, maintenance of the department digital filing system, and managing monthly AmEx statements through Concur Solutions.

Requirements

• College degree or equivalent work experience.
• Prior publicity or public relations experience through coursework, part-time work, or internships is preferred.
• Demonstrated interest in reading and promoting nonfiction and lifestyle books.
• Exceptional interpersonal, verbal, and written communication skills.
• Excellent organizational skills and time management skills with the ability to multitask and meet deadlines.
• Ability to work independently as well as collaboratively.
• A strong focus on details and deadlines.

Nice-to-haves

• Excitement for participating in and contributing to a fun, vibrant work environment with a great company culture.

Benefits

• Medical, dental, and vision insurance.
• Basic and supplemental life insurance.
• Short-term and long-term disability insurance.
• Accidental death and dismemberment insurance.
• Critical illness and hospital indemnity insurance.
• Long-term care insurance.
• Health and dependent care FSA.
• Commuter benefit plan.
• Employee assistance program.
• Tuition reimbursement.
• Travel assistance.
• 401(k) plan.
• Discretionary bonus program.
• PTO (15 vacation days, 3 personal days, 10 holidays, and generous sick leave).
• Group discounts on auto and home insurance and legal services.