Product Marketing Intern

Keysight Technologies, Inc. • Sacramento, CA

3d

About The Position

Keysight is at the forefront of technology innovation, delivering breakthroughs and trusted insights in electronic design, simulation, prototyping, test, manufacturing, and optimization. Our ~16,800 employees create world-class solutions in communications, 5G, automotive, energy, quantum, aerospace, defense, and semiconductor markets for customers in over 100 countries. Our award-winning culture embraces a bold vision of where technology can take us and a passion for tackling challenging problems with industry-first solutions. We believe that when people feel a sense of belonging, they can be more creative, innovative, and thrive at all points in their careers.

Requirements

• Pursuing a bachelor's degree (Business, Marketing, Engineering, Data Analytics, or related field) with at least one year of coursework completed.
• Excellent English speaking, writing, communication, and presentation skills.
• Strong analytical mindset with the ability to analyze data, identify trends, interpret insights, and translate findings into actionable recommendations.
• Ability to work independently and prioritize work based on business impact, urgency, and deadlines.
• Excellent project management skills, with the ability to manage multiple projects simultaneously and effectively balance competing priorities.

Nice To Haves

• Experience with data visualization, reporting, or dashboard tools is a plus.

Responsibilities

• Analyze marketing campaign and tactic performance data, develop reports and dashboards, and communicate insights through compelling data storytelling to inform marketing strategies and planning.
• Help develop integrated marketing plans, outlining campaign strategies, objectives, tactics, and timelines.
• Assist in creating marketing content and campaign assets that engage target audiences and support business objectives.
• Develop detailed campaign timelines, including schedules of tactic deliverables and a calendar of activities, ensuring all milestones are met within deadlines.
• Monitor and communicate GTM results to measure tactic effectiveness, identify trends, and guide data-driven decisions.
• Optimize campaign performance by identifying areas for improvement, recommending enhancements, and helping implement optimization plans.

What This Job Offers

• Career Level: Intern