Product Manager II, Display Ads

$142,000 - $211,000/Yr

Google - Kirkland, WA

Full-time - Mid Level

Kirkland, WA

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About the position

The Product Manager II for Display Ads at Google is responsible for leading initiatives that enhance bidding strategies and overall performance across various Display campaign types. This role requires collaboration with cross-functional teams to guide products from conception to launch, ensuring that technical and business aspects are effectively connected. The position focuses on analyzing market opportunities, developing product narratives, and driving product launches while working closely with engineers, designers, and marketers to create impactful advertising solutions.

Responsibilities

• Lead Display Ads bidding initiatives, driving overall performance across all Display campaign types.
• Define and execute on short and long-term product ideas for Google Display Ads' bidding strategies, partnering with UX research teams and influencing other cross-functional partners.
• Develop and secure buy-in for a product idea that identifies, defines, and supports the overall product narrative and direction.
• Validate the market size and opportunity (e.g., user-based, strategic opportunity, business growth).
• Drive launches, maintenance, and retirement in collaboration with other cross-functional teams and stakeholders.

Requirements

• Bachelor's degree or equivalent practical experience.
• 5 years of experience in product management or related technical role.
• 2 years of experience taking technical products from conception to launch.
• Experience with advertising products.

Nice-to-haves

• Master's degree in a technology or business related field.
• 3 years of experience in a business function or role (e.g., strategic marketing, business operations, consulting).
• 3 years of experience in a role preparing and delivering technical presentations to senior leadership.
• 2 years of experience working cross-functionally with engineering, UX/UI, sales finance, and other stakeholders.
• Knowledge of identity and privacy frameworks and regulations.

Benefits

• Base salary range of $142,000-$211,000 + bonus + equity + benefits.