Paid Media Associate
About The Position
THE·TEAM operates at the epicenter of sports, music and entertainment, serving talent, brands and properties on a global scale. Our brands and properties division works with iconic brands and rights holders, supporting business growth through all marketing disciplines. We're a trusted partner to every major league, team and venue, building meaningful connections between brands, properties and fans. Headquartered in Los Angeles, THE·TEAM's presence spans 28 countries and more than 70 cities, including New York, London, Abu Dhabi, Amsterdam, Hong Kong, Madrid, Mexico City, Toronto, Paris and Sydney. For more information, please visit THE.TEAM. Job Summary THE·TEAM seeks a Media Associate to support in media planning and own execution of full-funnel media efforts. The ideal candidate has a deep understanding of how campaign optimizations impact ad performance, and how to analyze campaign data. As the Media Associate, you will activate, manage and optimize brand awareness, traffic and conversion campaigns, implement best practices, monitor the latest trends, and report on findings. You should have amazing attention to detail, a proactive attitude, and be able to take ownership over the process. This role will report directly into a Director, Paid Media. This is a hybrid role - 3 days on site, based out of our DUMBO office in Brooklyn, NY.
Requirements
- 1+ years of experience working on video view/reach and traffic campaigns within Google Ad, Meta Ads and/or TikTok Ads.
- An elevated mathematical/analytical aptitude with comfortability using Excel or Google Sheets (pivot tables, VLOOKUPs, SUMIFs, etc.)
- A demonstrated passion for and understanding of digital media, platforms and their ad offerings.
- Ability to pull campaign reports to inform insights and build client-facing presentation decks.
- Commitment to excellence — anticipating issues and communicating with diplomacy, identifying emerging platforms and trends to drive innovation.
Nice To Haves
- Google Analytics experience is a plus.
- Reddit and Twitch are a plus.
Responsibilities
- Daily budget and performance pacing on ad platforms.
- Build campaigns in self-serve ad platforms and thoroughly QA all paid campaign launches.
- Basic bid management and optimizations for video view, traffic, and conversion campaigns, including but not limited to Google Ads, Meta Ads Manager and TikTok Ads.
- Collaborate with Media Strategist on recommending optimizations in support of client awareness and traffic KPIs.
- Analyze campaign data to write performance insights and recommendations to inform client action.
- Assist Media Strategist with creating media plans to achieve client goals, including audience and creative recommendations and projected results.
- Daily use of reporting, analytics, and trend tools.
- Attend training sessions/webinars to become fluent in media planning tools and platforms.
Benefits
- Professional Development: Take advantage of our learning and development programs, mentorship opportunities, and career advancement support.
- Generous Time Off: Enjoy generous paid time off and holiday allowances to recharge and spend time with loved ones.
- Parental Leave: We provide paid parental leave to support your family during important life events.
- Retirement Plan: 401k plan including contribution matching.
- Healthcare: Medical, dental, vision, FSA/HSA, life and disability coverage options.
- Ancillary: Critical illness, identity protection, pet insurance, 529 plans and more
- Commuter Benefits: Access support for travel and commuting needs, where available
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
