Marketing Coordinator

Everyday Coffee Co.•Austin, TX

20d•Onsite

About The Position

At Everyday Coffee Company, our tagline is Brewin' Happy Every Day — and we don't just mean what's in the cup. We mean the entire experience. With over 100 locations across 30 states and more opening every month, we're building something real, and we need a Marketing Coordinator who can help bring that energy to life across our markets. We're not looking for someone to just execute tasks. We're looking for a Playbook Architect — someone who can design the marketing initiatives our local managers actually use, analyze what's working, work with all of our stakeholders to design and operationalize tactics, and help a distributed team of operators show up for their communities with consistency and enthusiasm. The ideal candidate is proactive, service-oriented, and thrives on organization, accuracy, and follow-through.

Requirements

Bachelor’s degree in Marketing, Business, Communications, Economics, or a related field.
1–2 years of marketing experience
Strong written and verbal communication skills, with the confidence to negotiate and sell ideas to field managers and cross-functional partners.
Organized and detail-oriented, with the ability to manage multiple projects, deadlines, and follow-ups.
Analytically Driven. ROI isn't a buzzword — it's how you keep score. You're comfortable in spreadsheets and confident presenting data to leadership.
The "Coach" Personality: You have a direct, consultative, and upbeat communication style. You aren't afraid to pick up the phone and motivate a manager to try a new marketing play.
Strategic and Systems-Minded. You can take a big idea and break it into a simple, repeatable plan that field managers with full plates can actually execute.
Analytically Driven. ROI isn't a buzzword — it's how you keep score. You're comfortable in spreadsheets and confident presenting data to leadership.
A Clear, Energetic Communicator. You know how to get people bought in on a new initiative and how to hold them accountable without losing the relationship.
Resourceful by Nature. You don't need a big budget to make an impact. You know how to create momentum with what's available.
The "Brewin' Happy" Mindset: You are positive, resourceful, and ready to tackle challenges with a smile. You’re a "scrappy" problem solver who finds a way to get things done.

Responsibilities

Build the Happy Playbook. Design a practical, high-impact marketing manual — a library of "plays" local managers can run to drive awareness, trial, and loyalty at their specific locations.
Coordinate Across 100+ Locations. Serve as the central point of contact for field marketing, ensuring promotions launch on time, on-brand, and with the energy they deserve.
Own the ROI Analysis. After every campaign, dig into the numbers. What moved the needle? What didn't? Translate findings into clear recommendations that inform the next play.
Stretch the Budget. We keep marketing spend lean so we can keep quality high. Find creative, low-cost ways to build local buzz without burning through resources.
Report to Leadership. Turn performance data into clean, compelling monthly dashboards that show exactly how marketing is contributing to the business.
Leverage AI tools responsibly to enhance decision making, ensuring ethical use, data integrity, and human oversight in all outputs