Marketing Assistant

$55,000 - $55,000/Yr

Kelley Drye & Warren Llp - New York, NY

Full-time - Entry Level

New York, NY

Professional, Scientific, and Technical Services

About the position

The Marketing Assistant at Kelley Drye & Warren LLP will support the development of high-quality communications assets and initiatives, focusing on digital marketing and communications, event planning, and business development support. This role is ideal for a digital native who is eager to learn and contribute to various marketing communications services.

Responsibilities

• Assist in drafting, editing, and publishing content for the firm's website, newsletters, and social media platforms.
• Assist in sending and reporting on direct email campaigns, including event invitations, client advisories/newsletters, and internal communications, using an email marketing tool and CRM.
• Administer website updates to various pages on kelleydrye.com, including practice-specific blogs, through a content management system.
• Track and update information in the CRM, project management software, and related technology platforms.
• Assist in planning seminars, webinars, and live programs, including creating and distributing invitations, managing registrations, coordinating event logistics, and providing on-site and virtual support.
• Help with post-event follow-up activities and measurement of ROI.
• Track event-related information and client intelligence in a CRM.
• Support the business development team with the implementation of marketing tactics set forth in attorney and practice group business plans.
• Provide administrative support to and develop reports for the marketing team.
• Support or manage special projects as needed and other responsibilities as assigned.

Requirements

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and familiarity with marketing tools (e.g., email marketing tools, CRM, Hubspot, Hootsuite, Adobe Creative Suite) a plus.
• Excellent interpersonal, verbal, and written communication and proofreading skills.
• Strong organizational skills and attention to detail.
• Strong work ethic and customer-service mindset suitable to working in a professional office environment.
• Highly motivated and self-directed, including the ability to work independently on assigned projects, and to multitask effectively while maintaining attention to detail, accuracy of work product, and meeting deadlines.
• Strong problem-solving skills and a willingness to learn, adapt, and take on new challenges.

Benefits

• Professional development opportunities through training and mentorship.
• Exposure to diverse projects in marketing communications.