Graphic Designer

About the position

The Graphic Designer works closely with the Creative, Brand and Menu team to create visually appealing graphic materials to meet the marketing goals and promotional efforts. The Graphic Designer also partners with the Internal Marketing team to create materials to support internal communication. This role combines creativity with technical skills to produce a range of digital and print design assets.

Responsibilities

• Develops and designs a variety of marketing materials, including menus, flyers, brochures, posters, banners, and social media graphics
• Creates visually engaging designs for both digital and print platforms while ensuring consistency with the restaurant's branding guidelines
• Designs and update restaurant menus, ensuring that they are visually appealing, easy to read, and reflective of the restaurant's cuisine and ambiance
• Creates eye-catching graphics for the restaurant's website, social media profiles, and email marketing campaigns
• Designs online advertisements, including web banners and social media ads
• Coordinates with print vendors and oversee the printing process to ensure quality and accuracy
• Works closely with the marketing team to understand project requirements and ensure that designs meet marketing goals
• Collaborates with Internal marketing to create and edit materials to support Operations and HR with projects such as employee training, employee recognition and company-wide communication
• Communicates with stakeholders to incorporate their feedback and suggestions into design projects
• Maintains and enforces brand guidelines to ensure a consistent and recognizable brand identity across all design materials
• Stays current with industry-standard design software (e.g., Adobe Creative Suite) and tools, using them proficiently in design work
• Manages multiple design projects simultaneously, ensuring that deadlines are met, and projects are completed on time

Requirements

• Bachelor's of Fine Arts (BFA) is strongly preferred. Bachelor's degree in graphic arts, design, communications, or a related field will also be considered.
• At least 3-5 years of experience in graphic design
• Compelling portfolio of work over a wide range of creative projects
• Knowledge of layouts, graphic fundamentals, typography, print, and digital marketing best practices
• Experience creating and editing print marketing materials, large format printing, packaging, digital ads, website assets and social media content
• Mastery of industry-standard software, including ability to create, review and edit graphics through Adobe Creative Suite, with a particular focus on InDesign
• Attention to detail and strong understanding of typography, layout, color, and graphic design principles
• Ability to update and create new brands, brand guidelines and logos
• Capable of creating, editing, and maintaining best in class point-of-purchase, packaging, advertising, print and digital marketing materials that adhere to brand standards
• Strong organizational skills and excellent time-management skills with an ability to manage multiple projects and deadlines while efficiently using time to deliver quality work under tight deadlines
• Ability to communicate reasoning behind design choices
• Ability to take initiative and work independently, while also being a collaborative team player
• Exceptional ability to problem-solve, innovate, think strategically and creatively
• Proficient in Microsoft Office programs including Outlook, PowerPoint, Excel, and Word
• Basic HTML and WordPress skills preferred, but not required
• Retail, restaurant, or food and beverage experience is a plus