Go-to-Market Engineer - Buffalo, NY, USA
About The Position
Speechify is seeking its first Go-to-Market (GTM) Engineer for SIMBA Voice Agents. This role is focused on building and owning the technical systems that power the outbound sales motion, including lead enrichment, sequencing, CRM architecture, and AI-powered personalization. The GTM Engineer will be responsible for ensuring prospects receive the right message at the right time and that the Sales team has the necessary tools and data to succeed. This is a purely infrastructure and systems role, ideal for someone who has experience building outbound systems from scratch and is data-driven.
Requirements
- Solid experience in a GTM engineering, growth engineering, or RevOps role with a strong technical focus.
- Proven experience building outbound systems from scratch (enrichment pipelines, multi-step sequences, lead scoring).
- Deep hands-on experience with the modern GTM stack: Clay, Apollo, HubSpot or Salesforce, Outreach or Instantly, Zapier/Make, Webhooks, REST APIs.
- A data-driven mindset, with a focus on metrics such as pipeline influenced, reply rates, meeting conversion, and cost per opportunity.
- Ability to ship fast, maintain simplicity, and work autonomously.
Nice To Haves
- Experience building GTM systems for an AI, voice, or developer-tools product.
- Familiarity with contact center, CX, or telephony buyer personas.
- Background at a B2C company that also operates a B2B or API sales motion.
Responsibilities
- Build and maintain SIMBA's outbound infrastructure, including lead sourcing, enrichment pipelines, scoring models, and sequencing workflows.
- Own the GTM tech stack end-to-end, encompassing CRM (HubSpot/Salesforce), enrichment tools (Clay, Apollo, Clearbit), and sequencing platforms (Outreach, Instantly).
- Deploy AI agents for automated prospect research, personalized outreach generation, and follow-up workflows.
- Instrument the full top-of-funnel to track performance, identify areas for improvement, and optimize for meetings booked and pipeline created.
- Build integrations and automations using APIs, webhooks, and tools like Zapier/Make to ensure data cleanliness and system synchronization.
- Evaluate and adopt new AI and GTM tooling, serving as the team's expert on emerging technologies.
Benefits
- High ownership with direct input on GTM strategy.
- Opportunity to work alongside a team embedded with customers.
- Fast-moving environment with systems that have outsized impact.
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Education Level
No Education Listed
