About the position
FleishmanHillard, a global integrated communications agency delivering transformational outcomes for some of the world’s biggest brands has an immediate opening for a hands-on Executive Creative Director to join our dynamic, collaborative and award-winning healthcare creative team. The role will focus on leading creative ideation, concepting, and art/copy direction for fully integrated public relations programs with one of the most prominent health brands in the world. Reporting to the Global ECD for Health & Life Sciences, the Executive Creative Director will work closely with our global creative leadership team, strategy team and healthcare specialists to ideate and implement earned-first multi-channel campaigns and activations that move the needle in business and in culture. If you have a passion for health, disease awareness and helping create a healthier world for all, this role is for you. This role will allow the ECD to work collaboratively across FleishmanHillard offices, bring an innovative mindset to client work and business development and in many cases lead, our network of talented, creative people who create cutting-edge programs across industries and client needs.
Responsibilities
- Proactively drive and own the process to generate and sell-in creative, actionable and unique programs rooted in a clear idea and insight, demonstrating in-depth knowledge of client's business and its audiences in the healthcare sector
- Develop and present business-changing earned ideas, executions, assets or other recommendations to executive-level clients and internal stakeholders
- Work collaboratively with internal and external stakeholders to identify key insights to help drive creative programming and ensure all concepts are on brief, and align with client business goals
- Act as a catalyst to generate and embrace diversity of ideas and thinking across the integrated teams; bring a channel-agnostic approach to creativity, surfacing never-been-done-before technologies, tools, platforms to energize our work
- Champion brand positioning at each point of communications, upholding standards of creative integrity, ensuring ideas meet the brief, are feasible and maintain consistent brand voice throughout
- Ensure the highest level of content quality, message consistency and integrity, and integration into other communication vehicles and processes
- Operate as a mentor and advisor, helping creatives and integrated team develop their talents and achieve their goals while strengthening our team and deepening our capabilities
- Foster strategic thinking within the team and consistently drive the team toward the highest possible caliber deliverables in an integrated fashion
- Act as a senior strategic counselor for clients. Develop and present plans for integrated communications campaigns. Engage in consultative planning to meet business requirements and optimize the brand experience
- Work with account team to identify growth opportunities with current and prospective clients
- Act as a part of the office’s senior leadership team, and key member of FleishmanHillard’s Health & Life Sciences creative practice, helping to raise the profile of FH’s creative practice through business development and marketing efforts, and by leveraging the deep expertise that currently exists within the team to pursue the significant opportunities that exist in both the local and global marketplaces
Requirements
- Minimum 12-15+ years of experience in leading creative communications programs, with an emphasis on communications and public relations work for clients; experience in healthcare, wellness, consumer and lifestyle brands encouraged
- Strong strategic thinker, with an ability to lead the development of programs for clients and the office that are distinctive, relevant, creative, and measurable
- Ability to engage with and counsel senior level decision-makers across the client’s business, and deliver creative insights to assist clients in driving alignment and execution of brand initiatives
- Solid team leadership and team-building experience is necessary, including management of local teams and distributed teams. A strong team orientation is critical based on the collaborative culture of the office and FleishmanHillard
- Understanding of digital marketing disciplines for earned first integrated strategies (i.e., SEO, Paid Search, Paid Media)
- Ability to lead, motivate and inspire teams of both creative, social, and strategy members
- Employs nimble approach to problem solving; able to partner with internal teams to scale processes to match client timing and budget expectations
- Exceptional conceptual thinking with ability to articulate ways –both large and small – in which ideas come to life
- Proven experience presenting and successfully selling in creative concepts
- Track record of solving complex brand challenges; strong balance of traditional, innovative, experimental and digital/social experience; proven ability to creatively problem solve
- Proven experience in creating standout creative work, including a strong track record working in the digital and social media space
- Ability to lead and drive the best client solutions through ambiguity and adaptable to changing priorities
- Extensive agency (PR, advertising, digital, etc.) experience
- Committed to cultivating diverse teams and contributing to an inclusive working and learning environment
Benefits
- Medical insurance
- Dental insurance
- Vision insurance
- 401(k) matching
- Paid time off
